Being a successful entrepreneur or startup is more than just having a great product or service - you need a winning strategy to make sure people know about it.
At this informative event you'll learn:
• How to plan for success with social media around PR Events
• How to build an ongoing campaign using social media and PR
• Managing the voices and channels for maximum exposure
• Content strategy for product launch to incentivize evangelism of your product or service
• Measuring 'Social ROI'
Rory Martin – CEO/Thought Leader at Rory Martin, Inc.
Meighan Berberich – seasoned digital marketing executive
Jennifer Gehrt – co-founder of Communiqué PR
Moderated by Colin Christianson (CEO/founder, Tenacious Ventures)
Register now for $20 (or pay $25 cash at the door). Sorry, no refunds.
Food & beverages provided.
Rory Martin, Inc educates their markets and builds brand awareness while winning and retaining customers with engaging and impactful websites and web marketing. They offer a comprehensive set of services from website design and web development to search engine optimization and search engine marketing and social media marketing.
Communiqué PR takes a strategic approach to PR. The key is upfront planning to tie every strategy and tactic to a company’s goals. Some goals are more urgent, some are long-term, but the goals are always the foundation for recommended PR programs, as they should be.
Social Media Club - Seattle is the local branch of Social Media Club, a national organization with the purpose of sharing best practices, establishing ethics and standards, and promoting media literacy around the emerging area of Social Media.
Davis Wright Tremaine is a law firm, dedicated to providing excellent legal services, and delivering them in a manner customized to each client’s particular needs and preferences.
ABOUT THE PANELISTS
Rory Martin - As owner at Rory Martin, Inc (www.rorymartin.com), Rory has more than 15 years of expertise building and running interactive marketing and web design firms. He has helped a wide range of organizations to develop engaging websites, master the art of search engine optimization and marketing, build robust online content management and e-commerce systems, as well as leverage social media to engage and interact with their customers and prospects online.
Jennifer Gehrt is co-founder of Communiqué PR and an accomplished public relations professional with nearly 20 years of experience. She is also the co-author of Strategic Public Relations: 10 Principles to Harness the Power of PR. She believes that the ultimate value of public relations to any company is its ability to influence the bottom line. Communiqué PR is committed to delivering results that have a positive and measurable impact.
Meighan Berberich is a seasoned digital marketing communications executive with more than 15 years of experience launching and growing enterprise technology companies. Meighan's experience includes marketing and executive leadership roles at Cinchcast, BlogTalkRadio, Conenza, Microsoft Corporation, 1105Media, Texas Instruments, Infineon Technologies, and Miller Freeman (CMP Media).
Colin Christianson is the CEO & founder of Tenacious Ventures, which has driven online marketing programs and digital media creation for some of the largest brands in the world including Microsoft, The Gates Notes Foundation, ING Direct Sharebuilder, Clarisonic and more. By leveraging live video broadcasts, social media and online analytics he has revamped the way campaigns and events market themselves. He has trained, led and analyzed one of the largest international social media initiatives in the world covering Microsoft Imagine Cup for the past 3 years. Colin serves on the board for the Young Entrepreneur Social and Team Up for Non-Profits.
Seattle Entrepreneurs is a social enterprise so revenue generated goes toward Global Music Project, a 501(c)(3) non-profit organization whose mission is to unite people through music and cultural awareness. Support music and cultural awareness with your donation… http://globalmusicproject.org/donation/index.php