There's a new way to learn at GA.
Today we are rolling out our first two hybrid courses, which combine the spirit, energy, and opportunity for serendipitous encounters afforded by our campus learning environment with the convenience and flexibility that only online courses can deliver. Now, you can participate in our classes online through a video and ancillary materials, plus join your classmates for an on-campus Q & A with the instructor (also available via live stream).
The first courses to be offered are some of our community’s favorites. Wilson Sonsini partner Adam Dinow teaches Forming Your Startup (Business 153), in which he helps you navigate how to incorporate a company, including when to form an entity and what type of entity to form for your specific needs.
Product designer and developer Chris Castiglione teaches Introduction to Web APIs (Tech 263), which outlines how to manipulate JSON data with specific examples using the Twitter and Facebook APIs.
You can find both classes here, as well as sign-up form for the on-campus and live streamed discussion with the instructors. So when you watch and read, make sure to jot down notes and questions for Adam and Chris.
Tax Planning: Playing Offense & Defense/ Mon, 11/21, 6 pm - 7:30 pm
Developing Entrepreneurial Ideas/ Mon, 11/21, 8 pm - 9:30 pm
How to Get Your First Million Users/ Tue, 11/22, 8 pm - 9:30 pm
Managing Innovative Careers/ Mon, 11/28, 6:30 pm - 7:30 pm
Cultivating an Online Community for Your Brand/ Wed, 11/30, 6:00 pm - 7:30 pm
Community Management: A Day Workshop/ Wed, 12/7, 9:30 am - 5:00 pm
Getting Tactical with Group Buying: How Daily Deals Are Changing the Market/ Wed, 12/7, 6:00 pm - 7:30 pm
Want to check out the latest ideas coming out of General Assembly? Join the GA community for our second Demo Night on Wednesday, November 30th from 7 - 9:30 pm. This event will feature demos by Food52, Profitably, VHX, Nodejitsu, Paperlex, Contnu, Makom, PostHelpers, Spotster, and General Assembly. Snag your ticket here.
There's a lot more to community management than knowing your way around HootSuite. Our full-day workshop on Wednesday, December 7th will teach current and aspiring community managers how to determine their brand's community type, how to ID and set community building goals, understand who their business serves, and establish meaningful metrics for their efforts.
Essentials of Startup Tax and Accounting: Playing Offense and Defense // BUSINESS 168
Selected Professionals, Marks Paneth & Shron
Monday, November 21st from 6:00 pm to 7:30 pm.
Students will learn how to stay away from common criminal, civil, and monetary penalties. In addition, they will learn about the consequences of ignoring tax filing obligations; how to avoid tax traps; employment matters, including labor and withholding issues; and documentation for tax deductions such as home office and meals.
Developing Entrepreneurial Ideas // BUSINESS 171
William Reinisch, Venture Advisor, Paladin Capital Group
Monday, November 21st from 8:00 pm to 9:30 pm.
This session will focus on idea development, and provide tools and techniques for evaluating business models at the idea stage. Students will receive a business opportunity checklist and template to help evaluate their chosen ideas. Troubleshooting exercises will help identify and avoid possible problems. Students will leave with the tools necessary for developing their business further.
How to Get Your First Million Users // BUSINESS 142
Mike Geer, Founder, Badoo
Tuesday, November 22nd from 8:00 pm to 9:30 pm.
Michael Geer will share key lessons learned from founding Badoo, from idea-stage through its current status as a booming network with 100M+ users and $100M in revenue. This session will cover elements behind successful product design, viral marketing, and rapid global growth (Badoo is especially strong in Europe and South America).
We hope you'll join us.
The GA Team
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