Deep Dive: Cutting Through the Jargon: What PR Can Do for You

NOTE: Attendees must RSVP here


PR is often misunderstood - what might come to mind are stylish people partying or shady spinsters manipulating review scores. The reality is far different: at its core, PR is a tool that can be used strategically to pursue a number of outcomes - whether that means growing a fanbase, increasing purchases, getting acquired or funded, and more. In this session, John will outline a simple process you can use to identify your PR opportunities and put your own campaign in play. 

John O'Leary is a freelance PR professional specializing in videogames. Formerly an Account Supervisor with TriplePoint PR, he has led a wide variety of corporate and product PR campaigns for major publishers like Atari and new indie studios like Red Barrels (Outlast) and Minority Media (Papo & Yo).

Seats are limited. Visit us at gmsfrm.com

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Sponsored by: 

Autodesk -- Making games? Use Maya LT, the most cost-effective 3D tool for professional indie game makers. Maya LT makes it easier to create striking 3D characters and environments to bring your game to life. 

Millennial Media, the leading independent mobile advertising and data platform powering the app economy. Maximize revenue with powerful tools at mMedia.

Special offer for NYGM members: Want to drive more app installs and reach more users? Create a mobile advertising campaign in mMedia and we'll match every dollar you spend, up to $150. Enter promo code 2014NYGM to take advantage of this offer through 3/15/14. One use per customer. This offer expires 3/15/14 and is limited to the first 100 participants. This offer may not be used in conjunction with another Millennial Media promotion or offer. 

Qualcomm, the leader in mobile technology innovation, is uniquely positioned to help developers push the boundaries of mobile gaming.

Qualcomm Developer Network offers advanced tools designed to help you create immersive mobile gaming experiences featuring high-performance 3D graphics, augmented reality and peer-to-peer connectivity for multi-screen and multiplayer flexibility, with maximum performance and power efficiency. We respect the role you play in revolutionizing gaming and our goal is to lend our know-how and technology portfolio to help you tackle your toughest development challenges and give you a powerful synergy between hardware and software for breakthrough mobile gaming experiences.

The Law Offices of Christopher G. Reid helps game companies of all sizes with the full range of legal issues from incorporation to contract drafting, development agreements, IP rights management and protection. Chris is a lifelong gamer and veteran IP attorney putting his skills to work for the development community. Have a quick question and want to work with true experts in the field? Contact Chris for a free consultation about your legal needs and find out how his flexible pricing and dedication to clients will help you keep your focus on making great games. Email [masked] or call[masked]-3912.


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