North York, ONCanada
Hometown: Toronto, ON
July 29, 2012
Over 30 years of IT experience. Over 10 web-specific.
Hi Alfred! Welcome to the new Affiliate Summit Toronto networking community! You are correct - as an affiliate (vs. a merchant or vendor) you are considered a "publisher." An advertiser is a merchant. Those who run affiliate programs on an outsourced basis and provide other business services to the community are considered the consultants/agencies. :) I look forward to meeting you at our next event! You will definitely learn a lot from the discussion and contacts you make here.