From Whiteboard to App Store: Taking your iPhone app from concept to launch
Panel: Suzanne Ginsburg of Ginsburg Design and author of the iPhone design blog iPhone UX Reviews Mike Fyall of AdMob, an expert in promoting and monetizing mobile applications via advertising Dhana Pawar, a leading mobile application development expert
Have you ever had a great idea that you thought would make for a perfect iPhone application? Ever wonder how to get your product ideas from a paper napkin to getting launched in the iTunes app store? Do you have questions on how to develop the perfect user interface for your applications? Are you interested in learning more about how to monetize your iPhone applications?
The Girls in Tech-Silicon Valley chapter launch event aims to answer all these questions and more. We have put together a fantastically talented and knowledgeable panel of experts who will not only be informative, but engaging and inspirational as well. The panel consists of Suzanne Ginsburg of Ginsburg Design and author of the iPhone design blog iPhone UX Reviews, Mike Fyall from AdMob, an expert in promoting and monetizing your app with advertising, and Dhana Pawar, a leading mobile application development expert.
7:00 pm - 8:00 pm
1. Mobile Application Overview: How do you determine a mobile strategy? What are the key steps to get your applications launched in the iTunes app store?
2. iPhone User Interface Design: What are best practices around the iPhone User Interface? Key dos and don'ts while designing your iPhone applications.
3. Monetizing your iPhone Applications: Learn how to use advertising to promote your iPhone applications, drive downloads and boost your application's ranking so that your app becomes more discoverable. Hear the benefits of the free vs. paid vs. freemium approaches and learn best practices for maximizing your business opportunity on the iPhone.
4. iPhone Demos: 3 Silicon Valley startups will demo their very first iPhone applications. They will also discuss lessons learned & how they were able to apply these lessons to building their subsequent applications/versions.
8:00 pm - 9:00pm
Networking: Meet & interact with like-minded professionals who have some great ideas on the next big thing. Relax with a glass of wine and let the ideas flow!
So come join us for a session of networking, learning, bloopers and, yes, successes too!!
Thursday, September, 10th from 6:30-9PM. Doors open at 6:30, event starts at 7 pm.
TIPS Group http://www.tipsgroup.com/
1000 Elwell Court, Suite 150
Palo Alto, California 94303 [masked]-3350
$10.00 (includes hors d'oeuvres & drinks)
The iOS Network Lounge is one of the leading iPhone and iPad-related Meetup groups in San Francisco, for developers, designers, and curious minds.
The "Lounge" is an all-iOS-related community with regular events in San Francisco, designed to share knowledge, be inspired, and connect with other iPhone and iPad aficionados located in the Bay Area. Every event brings a speaker from the industry who presents new iPhone or iPad technology, latest innovation, monetization models, market trends, marketing opportunities, design tips, facts on mobile user behavior, and other topics related to iPhone and iPad apps. These events are open to developers as well as non-techies like designers, web/Flash developers, mobile project managers, VCs, research labs, journalists, etc.
The iOS Network Lounge is hosted and run by Marine Leroux, who heads mobile user experience at the media and information technology corporation Thomson Reuters. Previously, she founded and ran Bamboudesign, a UX consulting firm in France that expanded to iOS app development in San Francisco.