From Whiteboard to App Store: Taking your iPhone app from concept to launch (Girls in Tech Event)

From: user 1.
Sent on: Tuesday, August 18, 2009 11:32 AM
From Whiteboard to App Store: Taking your iPhone app from concept to launch (Girls in Tech Event) Hi Everyone,

Girls in Tech is hosting an event dedicated to developing iPhone apps and I thought some of you might be interested.  See details below.

Anu


http://gitiphoneapps.eventbrite.com/

From Whiteboard to App Store: Taking your iPhone app from concept to launch

Panel
:
Suzanne Ginsburg of Ginsburg Design and author of the iPhone design blog iPhone UX Reviews
Mike Fyall of AdMob, an expert in promoting and monetizing mobile applications via advertising
Dhana Pawar, a leading mobile application development expert

Event Descriptio
n:
Have you ever had a great idea that you thought would make for a perfect iPhone application? Ever wonder how to get your product ideas from a paper napkin to getting launched in the iTunes app store? Do you have questions on how to develop the perfect user interface for your applications? Are you interested in learning more about how to monetize your iPhone application
s?

The Girls in Tech-Silicon Valley chapter launch event aims to answer all these questions and more. We have put together a fantastically talented and knowledgeable panel of experts who will not only be informative, but engaging and inspirational as well. The panel consists of Suzanne Ginsburg of Ginsburg Design and author of the iPhone design blog iPhone UX Reviews, Mike Fyall from AdMob, an expert in promoting and monetizing your app with advertising, and Dhana Pawar, a leading mobile application development exper
t.

Agenda
:
6:30 p
m
Doors Op
en

7:00 pm - 8:00
pm
1. Mobile Application Overvie
w: How do you determine a mobile strategy? What are the key steps to get your applications launched in the iTunes app store
?

2. iPhone User Interface Desi
gn: What are best practices around the iPhone User Interface?  Key dos and don'ts while designing your iPhone applications.

3. Monetizing your iPhone Applicati
ons: Learn how to use advertising to promote your iPhone applications,  drive downloads and boost your application's ranking so that your app becomes more discoverable. Hear the benefits of the free vs. paid vs. freemium approaches and learn best practices for maximizing your business opportunity on the iPhon
e.
4. iPhone Demo
s: 3 Silicon Valley startups will demo their very first iPhone applications. They will also discuss lessons learned & how they were able to apply these lessons to building their subsequent applications/versions.

8:00 pm - 9:00
pm
Network
ing: Meet & interact with like-minded professionals who have some great ideas on the next big thing. Relax with a glass of wine and let the ideas flo
w!

So come join us for a session of networking, learning, bloopers and, yes, successes t
oo!!

Wh
en:
Thursday, September, 10th from 6:30-9PM. Doors open at 6:30, event starts at 7
pm.

Whe
re:
TIPS Group
http://www.tipsgroup.
com/
Palo
Alto
1000 Elwell Court, Suite
150
Palo Alto, California 9
4303
[masked]-3350

Pri
ce:
$10.00 (includes hors d'oeuvres & dri
nks)

http://gitiphoneapps.eventbrite.com/

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