Taming Taxonomy: A Practical Intro


 

Taming Taxonomy: A Practical Intro

"Tips & Tools for Creating Structure with the User in Mind"

EVENT DESCRIPTION:

Is the word "taxonomy" intimidating? You bet, but taxonomy is a crucial structural element to consider for optimal digital information environments. In this fun, informal, beginning / midlevel practitioner-focused event, Los Angeles area information architects and taxonomy nerds Alberta and Jessica will share:

  • A Beginner's Case Study - designed to provide an implementable, understandable roadmap to creating a user sensitive taxonomy
  • A Tool Demo - highlighting an easy-to-use and cost effective resource to get you started creating taxonomies
  • A Peer to Peer Learning Activity - where your questions about Taxonomy will be answered by the speakers & the collective wisdom of the group

Attendees of this session will leave understanding the benefits of creating taxonomies that are both relevant for users and practical, and will gain applicable knowledge that will prepare them to take a swing at taxonomy themselves.

Word to the wise: NSFW references to body parts and the F-bomb might or might not make a guest appearance.


PRESENTED BY:

Jessica DuVerneay - Information Architect @ The Understanding Group

Alberta Soranzo - Manager of User Experience & Strategy @ UCLA Center for Health Policy & Research, Sr. Information Architect @ RFK Center for Justice & Human Rights

AGENDA:

7:00 - Registration and reception with food & beverages provided by Ticketmaster

7:20 - Welcome message and Ticketmaster announcement 

7:30 - Community announcements & introduction of the two speakers

7:45 - Presentation begins

8:30 - Peer to Peer Learning Activity

9:00 - Closing message

9:15 - After party location will be announced shortly

Parking is located in Fresh and Easy Lot, at 7021 Hollywood. Blvd. The entrance to the lot is on Sycamore Ave (just off of Hollywood). Parking will be free and ticketmaster/livenation will validate tickets at the event.  Guests will be directed to the event space upon their arrival at 7060 Hollywood.


Event Hashtags: #LAUX, @LAUXmeetup, @undrstndng (Jessica DuVerneay), @albertatrebla (Alberta Soranzo)

Sponsor: @Ticketmaster@TMCareers@LiveNationJobs

The event space, parking, food and beverages have been kindly donated by Ticketmaster.

Tweets:

Senior Interaction Designer needed - Hollywood headquarters #LAUX #techjobs http://goo.gl/iFjyp @Ticketmaster @LiveNationJobs @TMCareers

RT @TMCareers: @Ticketmaster Senior Interaction Designer needed at our Hollywood headquarters #LAUX #UI #techjobs http://goo.gl/iFjyp

RT @albertatrebla: afraid of taxonomy? @undrstndng & I will show how to tame it 5/16. @Ticketmaster kindly hosting http://bit.ly/11C0iMS

Sr #UX Designer - join the growing UxD team @Ticketmaster http://goo.gl/iFjyp @LiveNationJobs @TMCareers

#LAUX Next Meetup May 16 @ticketmaster Taming Taxonomy: A Practical Intro @undrstndng @albertatrebla @TMCareers - http://ow.ly/kmJPN

Join or login to comment.

  • Beth W.

    Thank you LAUX Meetup for everything and extra thanks for filming this particular event. I was gutted that I was out of town working that evening. I can't wait to watch this one.

    May 21, 2013

  • Jason G.

    The video recording of the event (which doesn't do justice to the presentation) is now available on our 'videos' page > http://www.meetup.com/ia-55/pag...­ The source for this is our Vimeo page > https://vimeo.com/lauxmeetup­ and the video URL is http://vimeo.com/lauxmeetup/tax...­

    -J

    4 · May 20, 2013

  • Tom D

    I am so completely annoyed that Alberta's dude at the Milan train station completely stole my algorithm for using the Riemann zeta function to determine the coefficient of a dendrogram using a predetermined folksonomy. Send me twenty bucks and I'll email the secret to you. Include mother's maiden name and social security number. Bitcoin only please.

    6 · May 17, 2013

    • alberta s.

      Heh. Been there, done that already. Sorry :)

      May 18, 2013

  • Izzy G

    This was my first UX Event, and I must say that I enjoyed it thoroughly. I learned a bit (esp. how to tell a really convincing lie to prove a point ;) ), and I met some great people. As one who is just starting out in UX, I think there is so much value to this group. I look forward to meeting you all at the next event!

    2 · May 18, 2013

  • Priyanka K.

    Loved the talk yesterday. Jessica & Alberta are fantastic presenters who made a dry topic really entertaining & shared great techniques. Thanks also for the Oreilly book giveaways at the end and to the organizers (Crystal, Charlie, Jason, Lara). I have to say, the LA UX community rocks!

    5 · May 17, 2013

  • alberta s.

    Thank you everybody for coming out to Hollywood, to Ticketmaster for sponsoring and hosting, and for the amazing Crystal, Jason, Charlie and Lara.
    Slides have been uploaded to Slideshare, http://www.slideshare.net/atreb...­

    6 · May 17, 2013

    • alberta s.

      Heh. Shradda beat me to it. Also, on Slideshare the last two slides are full of of resources: http://goo.gl/fiV6m­

      May 17, 2013

    • Tom D

      Another book mentioned more than once was Morville and Rosenfeld's "Information Architecture for the World Wide Web: Designing Large-Scale Web Sites". Peter Morville also wrote "Ambient Findability" another great book from O'Reilly.

      1 · May 17, 2013

  • Darin S.

    Loved Jessica's breakdown of modeling a taxonomy—will your language convention favor SEO, natural language, branding, or be a mix?Is it best to have it apply to all touchpoints or just the web?

    Alberta introduced a highly useful tool for driving stakeholder comprehension and buy-in (IMO): The Similarity Matrix in Optimal Sort: http://www.greenpointdesign.com...­

    And she deftly pulled the wool over our eyes with PCSA and others, like: "Structural Malta Approach to Card Sorting" (Go ahead, google it ;) Thanks to Ticketmaster there was great food and the "first-floor conference room" to join in afterward.

    2 · May 17, 2013

  • Brian C.

    Wonderful event. Thank you to everyone involved.

    3 · May 17, 2013

    • Shraddha S.

      Great seeing you and Alexa again!

      May 17, 2013

  • Shraddha S.

    Parking is easy and abundant. Just turn on the corner with LA Fitness and CVS!

    May 16, 2013

    • alberta s.

      Awesome to finally meet you, Shraddha :)

      2 · May 17, 2013

    • Shraddha S.

      You too, Alberta. You are a master storyteller and a delight!

      May 17, 2013

  • Shraddha S.

    This Meetup was fantastic. I am so grateful to Jessica for teaching me about taxonomy. I clearly had no clue what it really meant. And to Alberta for providing her super-secret magic formula for card-sorting and navigations. Driving into Hollywood from Orange County is a trek, but these two made me feel like I was taking a mini-course on an area that is integral to UX designer's duties. I'm so glad I came. Thanks, ladies!

    1 · May 17, 2013

  • Carl B.

    I'm looking forward to it!!

    2 · May 16, 2013

  • Hac L.

    The segment about how groups were more effective for card sorting reminded me of the book by James Surowiecki "The Wisdom of Crowds" where he talks about how groups are better at arriving at accurate predictions and decisions. https://en.wikipedia.org/wiki/Th...­

    2 · May 17, 2013

  • Simon C.

    Thanks to Ticketmaster for their hospitality. Parking, Food, Drinks! Quite fantastic.... We're revving up for the Angels vs Chicago Cubs. I've never been to a pro Baseball Game before ~ mostly cricket and footy as I'm from Australia.

    1 · May 17, 2013

  • Chris

    Two of our local stars made a very boring and dry topic interesting and well worth the effort of attending. I learned things.

    5 · May 17, 2013

  • Carlos (Charlie) S.

    Consider Taxonomy tamed!

    2 · May 17, 2013

    • jessica d.

      taxidermy! Charlie, the talk was on taxidermy!

      2 · May 17, 2013

  • Lara F.

    RESOURCES:

    SLIDES
    are located here: http://www.slideshare.net/atreb...­

    VIDEO:
    Jason will upload the recorded Vimeo this weekend.

    1 · May 17, 2013

  • Sherryl

    Is there a recording available for those who weren't able to attend?

    May 17, 2013

    • Jason G.

      I will be uploading the video to the Vimeo site this weekend.

      1 · May 17, 2013

    • Lara F.

      Wish you were there Sherryl!

      May 17, 2013

  • Melissa L.

    I really enjoyed the speakers Jessica & Alberta, they kept the topic interesting and were very funny! Alberta had us going there for a minute. I was a little scared of Taxonomy before the meetup but I now feel that I can tackle it using some of the demonstrated techniques. It was very informative.

    1 · May 17, 2013

  • Grant H.

    Thank you so much for such a great and informative event. Jessica and Alberta did a great job :)

    1 · May 17, 2013

  • A former member
    A former member

    Really great! Thanks so much!

    1 · May 16, 2013

    • alberta s.

      Thank you for coming, Tamara.

      May 17, 2013

  • Hac L.

    Jessica is a great storyteller and by sharing her virgin experience with Taxonomy, it makes me feel like I can get a handle on it too. Alberta was great too! She totally had me going. I found it very helpful that she shared the tools and techniques she uses.

    1 · May 16, 2013

    • alberta s.

      Hac, it was awesome to see you, thanks for coming. And Jessica is a phenomenal storyteller, I agree.

      1 · May 17, 2013

  • Anita

    Extremely helpful information and how-to!

    1 · May 17, 2013

    • alberta s.

      Thank you, Anita. Glad you enjoyed it.

      May 17, 2013

  • Janine W.

    Can you please put up a URL where we can watch the live-stream?

    Sorry to say I got caught in meetings that ran late this afternoon and I can't make it there in person...

    May 16, 2013

  • Crystal Ehrlich, UX D.

    I'm here on the second floor and the food just arrived!

    1 · May 16, 2013

  • Marcella M.

    Can't make it but look forward to watching online.

    2 · May 16, 2013

  • Crystal Ehrlich, UX D.

    Good news! Tonight's event will be live-streamed and recorded by our amazing co-organizer, Jason Gillard. Nonetheless, I encourage you to attend in person. Sometimes there can be unexpected technical glitches that pop-up.

    May 16, 2013

    • Catherine B.

      Is there a URL set up for it yet? Can't find a link...

      May 16, 2013

  • Crystal Ehrlich, UX D.

    Tonight we will have a guest MC. You'll have to wait to find out who it is. :-)

    1 · May 16, 2013

  • NATALIE K.

    We will be holding a raffle for tickets to a few baseball games. If you would like to enter the raffle, please bring a business card! Looking forward to seeing you all in a few hours!

    2 · May 16, 2013

  • Michael Van G.

    Hi! We're looking forward to hosting this meetup tomorrow night! It's free parking and we'll have some tasty food & beverages to accompany the talented speakers. Can't wait to meet you all!

    2 · May 15, 2013

    • Teresa

      Thank you for your generosity.

      May 16, 2013

    • Janine W.

      Looking forward to seeing you there, thanks for hosting

      May 16, 2013

  • Crystal Ehrlich, UX D.

    Thank you, Matt, for providing the press coverage for tonight's event. I'm so grateful for Media Contour's interest in our events. // On a totally different note, please bring your business cards for tonight's special drawing. Ticketmaster gives away cool prizes!

    May 16, 2013

  • Crystal Ehrlich, UX D.

    And, I just heard that the Disney Interactive team will be joining us tonight too. Wow! How cool is that! Please go out of your way to welcome them and the UCLA folks.

    May 16, 2013

  • Crystal Ehrlich, UX D.

    I would like to extend a warm welcome to the UCLA students who will be joining tonight's event. I'm thrilled you will be attending. How awesome is that! Yay!

    1 · May 16, 2013

  • Crystal Ehrlich, UX D.

    Michael Van Gorkom, Thank you, Natalie Kuperman and rest of your team for providing a free event venue, free parking and the great food and beverages. It's so thoughtful of you. On another note, if you have any UX career opportunities, feel free to let us know.

    May 16, 2013

  • Crystal Ehrlich, UX D.

    Hi folks, would you like to help us get the word out about the upcoming "Taming Taxonomy: A Practical Intro" event by tweeting with us? Our group is 100% volunteer run and we work as a team. So, if this is something of interest to you, jump in and join the fun. To make it easy, you can just retweet this, if you like. Or, feel free to come up with your own. //

    https://twitter.com/LAUXmeetup/s...­

    April 26, 2013

  • Patrick N

    Going to be slightly late. Is parking going to close down after a certain time?

    May 16, 2013

    • Michael Van G.

      Parking will be open for the duration of the event and a while after.

      May 16, 2013

  • Melissa L.

    Hi, I was wondering if I could bring a guest (founder/executive producer) of my office. He just found out and was not able to sign-up. Thank you!

    May 16, 2013

  • ann

    Could I still attend?

    1 · May 15, 2013

  • Bekah N.

    Last minute project deadline. So sorry to miss this!!

    May 16, 2013

  • caritta

    Fire drill at work; unfortunately unable to make it now. :(

    May 16, 2013

  • Christi

    schedule conflict :(

    May 16, 2013

  • Richard

    Sorry - schedule conflict. At least this opens up a seat for all those on the waiting list.

    May 15, 2013

  • John D.

    I've tried to map the address given, but it instead maps to Hollywood / Vine intersection and the street number on Google Maps is 6523. Is the address, in fact, correct?

    May 12, 2013

    • NATALIE K.

      Hi John- We are located at 7060 Hollywood Blvd. Our direct cross street is Sycamore Avenue, which is one block east of La Brea. Please park at 7021 Hollywood Blvd, the entrance to the parking lot on Sycamore (north of Hollywood, across the street from our offices).

      May 14, 2013

  • NATALIE K.

    Hi-
    I work in Human Resources at Ticketmaster. Thursday's meet up will be held in our corporate offices which are located at 7060 Hollywood Blvd. Our direct cross street is Sycamore Avenue, which is one block east of La Brea. Please park at 7021 Hollywood Blvd, the entrance to the parking lot on Sycamore (north of Hollywood, across the street from our offices). If you have any questions relating to the location of the event, please feel free to shoot me an email @ [masked].

    We are looking forward to seeing all of you on Thursday!

    2 · May 14, 2013

  • Nate U.

    Not going to be able to make it now. There has been a change of plans. Hope to make the next one.

    May 12, 2013

  • malcolm

    Sounds Great. Malcolm Meetup.com/NLP-LA

    April 25, 2013

  • Crystal Ehrlich, UX D.

    Everyone, I would like to introduce you to Natalie Kuperman with LiveNation/ticketmaster, our sponsor. // Natalie, thanks so much for joining the group. We are thrilled to be working with you and are really excited about bringing the "Taming Taxonomy: A Practical Intro" event to the LA UX community. Be prepared, this event is going to rock! :-)

    5 · April 25, 2013

  • M. P.

    Looking forward to it.

    2 · April 25, 2013

  • Susan O.

    Will be great to see you present Alberta!

    2 · April 24, 2013

    • alberta s.

      Thank you, Susan. Will be lovely to see you there.

      April 24, 2013

  • Jason

    Can't wait!

    2 · April 23, 2013

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