|Sent on:||Tuesday, March 20, 2012 9:05 AM|
|I think that works when demonstrating ROI for UI in the product sphere, but what about software, mobile apps and web applications? I deal with a lot of clients that have enterprise-wide web application needs, and it seems like there are many that skip the UX step all together and move straight into design, and sometime directly into development.|
I've been asked multiple times (usually via a 3rd party consulting agency) to show some demonstrable ROI for the UX piece of work. While the link below from the UPA has been incredibly helpful, they're simply a bit antiquated.
I was hoping to do some crowd-sourcing topic with others on this list to see how they demonstrate this to their clients, with more up-to-date information.
Digital Media Expert
--- On Mon, 3/19/12, Jeff Hoffer <[address removed]> wrote: