This FREE presentation will be given by Rod Holmes, of www.chicagostyleseo.com (also known as CSS) .
The title of presentation will be "SEO - The Big Picture." and this will cover:
- On-Site SEO
How can developers make sure the search engines find what they are looking for when they crawl a site?
- On-Page SEO
What elements do developers need to pay attention to when building a page? What parts should they drop and/or ignore?
- Local SEO
How do you help clients get into the "Seven Pack" (the map in the search results with 7 pins in it for local businesses that may answer your query)?
- Off-Site SEO
Once the site is built properly, what else is there to do? Everything. I'll talk about what to do and what not to do to get a website to start ranking organically.
During the presentation Rod Holmes will also be talking about tools that developers can use to help their SEO efforts for clients.
If you like, bring clients, to help them understand WHY this is so important; many clients don't understand why, we, as developers do the things we do and perhaps this presentation will spark understanding and improvements.
If you have any questions or things you'd like to see addressed, send me an email.
See you there!