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Redefining Responsive: How Gannett/USA TODAY applied adaptive delivery

There web vs. native discussion has been going on since native apps hit the market. However, nobody can deny the fact that responsive mobile ready websites are a must have. Incorporating an awesome mobile web experience with a fleet of native apps is much easier said than done. Come hear how USA TODAY just rolled out mobile web sites to compliment their growing list of more than 100 native apps. Discover the tools, tricks and methods they used and where they see things going from here. 

Ready more about Gannett / USA TODAY here.


6pm pizza and drinks

7pm announcements and program

8pm networking 

9pm adjourn 


Sarah Schmalbach, Product Manager, USA TODAY 

Chris Kamsler, Lead Developer - Mobile Web, USA TODAY

Jesiah McCann, Lead Developer - Mobile Web, USA TODAY

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  • Pete E.

    The USA TODAY team kept the attendees engaged for almost an hour - great work on the adaptive delivery framework and huge knowledge share for the community.

    October 10, 2013

  • Nevin H.

    Thanks to Gannett/USA TODAY for sharing that mobile success story with us. Great to hear that mobile bottlenecks can be overcome, even if it means you have to dial back on the "bang pow zap" effects so people can get their content.

    1 · October 10, 2013

  • Todd G.

    It was a very useful presentation, many new design ideas to ponder

    2 · October 10, 2013

  • Ricardo G.

    Bryan Smith

    October 7, 2013

  • Abhi P.

    Well done Chris, Jessiah, Sarah and team

    2 · October 3, 2013

  • A former member
    A former member

    Gannett Digital!? Those are some crazy cats!

    2 · October 3, 2013

  • SΛF

    Way to go Sarah!

    1 · October 1, 2013

    • Sarah S.

      Saf! I hope to see you there, and hope all is well :)

      October 2, 2013

    • SΛF

      Sending good vibes from Silicon Valley :)

      1 · October 2, 2013

  • John W.

    Looking forward to it.

    October 1, 2013

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