The first thing for me that come to mind regarding consumer pain is three inter related points. Time, Service & Locale. Let me explain.
I wish to support local business, but in many cases it can be difficult. The time it takes to go to more then one physical location for an item is a real frustration, because there is no guarantee the item (even when purchased from the same store before) is available. For example, it's really frustrating when I like one particular type of bread for my sandwichs and I know the local store has it, but 2 out of 3 times I physically go there they are out of stock.
This leads to the second pain point of Service. No offense Americans, but customer service in this country is basically on average SH*T. I am not wishing to start a debate here, but in my first example, it's pointless asking anybody at the store for help, because the staff don't care. There are earning minimum wage, and there is no pride in providing service. Again, not wishing to start a debate, but there is good service in pockets, certain stores, certain geographical locations in the country, but let's limit my experiences to NYC and compared with other major cities in the world, across a general consumer experience, I feel NYC would not rate that well globally.
So this finally leads to locale. We as a society on this planet earth cannot sustain globalization effectively. You cannot always have a banana for breakfast, its a seasonal fruit, you have to expect that some times in the year it cannot be grown and you need to choice a different fruit. As a child, bananas were not flown in daily from a tropical climate. There is no sense of community, and for that I feel bad. This is an important requirement in continued evolution, and current generations have no concept of the impact. I want to support local business, the hardware store, the grocer, etc, because without small business we loose so much. While local business can help in my second pain point of Service in a number of cases, I waste so much time it's not worth it. I can order *certain* things from my computer in Amazon in 60 seconds, and get free two day delivery. For dog food, I don't even use Amazon, I use Wag, order at 8pm one night, by 10am the next morning (we are talking 14hrs), the product is on my doorstep. Problem is not everything is order-able online, and we should really ask the question, while it's convenient, should be really always do it because of the ramifications to society on so many levels.
On Thu, Feb 21, 2013 at 2:34 PM, PJ <[address removed]>
Please indulge me in participating in my one-question research study :)
Q: As a consumer, what are your biggest pain points? (This could be about anything you pay money for - movies, groceries, vehicles, electronics, food, appliances, vacation packages, etc.)
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