Re: [newtech-1] Free Button in Search Results?

From: Ross S.
Sent on: Sunday, March 17, 2013 1:45 PM
Since apple controls the browser another likely scenario is that they are injecting App Store links into google's results.

Ross P. Sclafani
Design | Technology | Creative
347.204.5714

On Mar 17, 2013, at 9:14 AM, Andre Oliveira <[address removed]> wrote:

Michael,

I would say Google checks the User-Agent on requests. It recognizes that you're using an iPhone to view the page and checks to see if what you've searched for is in/relevant to the Apple Store (and if it's free, possibly).
If it is it then adds the "Free" link to the results. Tada!

Background:
When a browser requests a web-page from a server it will send along a bunch of "extra" information. (ie. The browser type, Cookies, ...)

This is a very* general explanation of what goes on, but you should get the idea.

Cheers,
Andre P. Oliveira

On Mar 16,[masked]:34 PM, "Michael Mellinger" <[address removed]> wrote:
If I search for something on my iPhone from Google using Safari, I sometimes get a button that says "Free" to the right of the result, which is a link to the app in the iTunes Store.  This doesn't happen on the desktop browser.  How is this done? 

One simple example to illustrate this is searching for "itunes evernote" on the iPhone and one of the results will be for Evernote Food, with the Free button.




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