Creative Director opportunity

From: William Alvarez
Sent on: Tuesday, August 21, 2007 4:44 PM
feel free to follow up directly with her, Jennifer Deare, [masked] (cell)
[masked] (office)
[address removed]

We have a Creative Director opportunity located in New York. The Creative Director will lead and manage a fast paced department consisting of designers, writers, developers and flash artists who are responsible for creating an online shopping experience that maximizes sales and drives retention.

Your primary goal will be to lead the creative strategy by defining, approving and enforcing the web site's creative look & feel, new functionality, content, photography, copywriting and navigation,  all with best practices and standards. The successful candidate will have the ability to formulate and effectively communicate a vision for the web experience to the entire team and all levels of management. You will need a well-rounded understanding of online design, information architecture, usability, technology, functional and experience design.  Very strong management skills necessary along with strong process improvement. As the Creative Director team collaboration with business managers, production, and technology leads are all part of the daily responsibilities and duties

This position will be focused on driving high creative standards and coordination in offline and external internet creative, including advertising, email and company collateral.  Passion for customer focus, great design, usability, and converting browsers to customers is a priority.  This position reports directly to the division SVP.  
Essential Responsibilities
  • Provide oversight, leadership, and direction for staff
  • Leadership in at least one successful website redesign and involvement/understanding of all aspects of website design including Information Architecture, Product Development, Front End Development, Content, Technology and Project Management.
  • Awareness and expertise in innovative web technologies. Experience in developing world-class aesthetic design, consistency, and usability.  
  • Oversight and implementation management of the brand, ensuring all designs and customer touch points accurately reflect brand values and brand integrity.
  • Experience developing that all products and customer touch points have a consistent look and feel and that all elements adhere to best usability design principles.

  • Drive process improvement changes with the team. Create and implement standards for visual design and UI. Coordinate with external entities to follow standards for web on offline efforts where appropriate.
  • Co-manage the priorities project list and scheduling with peers in related functions, including producers, marketing and IT.
  • Manage and mentor designers, helping to ensure that the design product maintains the highest level of integrity and to ensure that the implementation of work remains consistent with established visual direction
  • Oversee all creative development from conception through testing and production with cross functional teams, ensuring an excellent user experience. Apply creativity and consistency
  • Experience in the negotiation of large vendor agreements.
  • Knowledge of latest research and analysis regarding online shopping behavior and website usability. Must also have in-depth understanding of Ecommerce architecture.

  • BA or BS required
  • Practice in Art Direction with Internet-based business (i.e., E-commerce, Portal, Search Engine or ISP).
  • 10+ years of Art Direction/Design/consumer internet experience with a record of promotion to positions of increased responsibility. Proven leadership skills in setting group direction, facilitating quality design work, and mentoring team members.
  • Strong understanding of benefits and constraints of current Internet technologies.  Extensive knowledge of web production and design software including: Illustrator, Dreamweaver, Photoshop, Mac OS and Windows/XP, Macromedia Flash a plus. Familiarity with HTML,java_script, DHTML, Flash and XML.
  • Proven ability to collaborate, work cross-functionally, gather input, build consensus, and resolve conflicts.
  • Strong under standing of front-end interactive design solutions for back-end data systems. Working knowledge of capabilities of different platforms and browsers, and their design constraints on the Web.

William Alvarez

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