In May, we'll be having another co-branded/co-produced meetup. We'll be combining forces with The Lean Content Meetup. Our speaker will be Ally Greer, the Community Manager of Scoop.it and the facilitator of the Lean Content meetup.
Ally Greer heads Community & Content Marketing at Scoop.it, a San Francisco-based company that helps anyone from SMB's to large enterprises to become media through publishing by curation. There, she leads the development and implementation of content strategy with the goals of lead generation and brand building as well as a building a multi-tiered community management system. For musings on the Internet, sports, and eyeroll-worthy puns, follow @allygreer on Twitter.
Ally will be talking about creating a multi-tiered approach to finding community ambassadors and evangelists.
A little more about her topic:
Scoop.it is a content curation tool with over one million registered curators using the platform to discover, publish, and share content that's relevant to their expertise or that of their business. Over the last two years, the Scoop.it community has grown exponentially. As community manager, Ally has worked very closely with the Scoop.it community to figure out how to amplify the brand's message and create a group of evangelists. After a few failed attempts to create a successful ambassador program, Ally has learned the best ways to build a multi-tiered community of platform users, including a group of evangelists powered by content curation. In her talk, she'll go through a few of her not-so-great experiences that have led to the formation of her current strategy as well as how she keeps it alive and fresh through content curation.
See you then and don't forget to RSVP!
SF Online Community MeetUp is the free monthly gathering of online community managers, enthusiasts, and innovators to meet and discuss tools and strategies for building and managing effective communities.
Here are all the ways you can take part in the event! Feel free to participate in any and all of these ways:
Follow the action on Twitter: hashtag: #octribe.
Watch the event live on Our Ustream Channel
Join the San Francisco Online Community MeetUp group on Facebook
Thanks to our generous sponsor, the Iron Cactus, for providing refreshments.
Hope to see you there!