If you don't yet know Benn and Lani Rosales, you probably aren't doing much in social media in Austin. And if you do know them, you know what a great event this next meetup will be! Social media evangelists Benn and Lani are preparing a special presentation just for the Austin SEO meetup that's alllllllll about social media and how to use it to promote yourself or your business. This is going to be a great event - we are really looking forward to it!

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Social Media Marketing is the Future, Not a Trend-Overview & Case Studies with Benn and Lani Rosales from New Media Lab
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I usually try to lay out what will specifically be covered ahead of time so people can decide to come or not, but really, this meetup is for everyone. There are few people who understand the medium of social media like Benn and Lani, and there's certainly not a more passionate and lively couple in this industry. I urge everyone to make plans to attend. If you are still on the fence, can you relate to any of these question?

Are you currently using social media to promote your business or expand your network? (If you aren't, you should be!)

Do you feel like you're getting a return on your efforts or that you are falling short?

Do you wonder what else you could be doing to be more effective in your efforts? Do you wonder what others are doing that you might be missing? Do you wonder about what success others have had? (I do!)

Let's face it, social media is here to stay. We hear Twitter URLs in local radio ads now - if that's not mainstream, I don't know what is. If you aren't in the game now, you are totally missing the boat. Never fear - Benn and Lani will explain it all. :)

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Statistics and numbers prove social media is a fundamental shift in communication rather than a trend. We'll share some case studies of companies that have failed and some that have succeeded using social media and we'll cover multiple networks to insure that everyone is equipped with the confidence to forge ahead with social media marketing, be it by taking baby steps or giant leaps!

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Benn Rosales, CEO, New Media Lab
After creating one of the nation's largest online real estate magazines built exclusively with social media tools, Benn founded Austin-based New Media Lab. Benn has held leadership roles at multiple Fortune 500 companies and is the CEO of Single Pointe Realty. Benn specializes in technology business development and social media marketing. Benn is a recipient of the Statesman Texas Social Media Award, Inman Innovator Award and consults primarily with C-level executives and independent business owners. To see all of Benn's social networks, visit http://card.ly/bennro....

Lani Rosales, President, New Media Lab
For several years in social media, Lani has gained highest regards as President and co-founder of Austin-based education and consulting group, New Media Lab as well as in her role as the New Media Director of AgentGenius.com. She is known as a vocal social media advocate and speaks on Generation Y and specializes in blogging, Twitter and Linked-In. Lani was awarded the Statesman Texas Social Media Award, and was named a Top 12 Most Influential Women in Blogging and listed in the Top 25 Most Influential Bloggers. Connect with Lani on a variety of social networks by visiting http://card.ly/LaniAR....

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Just like last month, we will be in the private room with a special menu, so bring your appetites! See you there!