Scott Rayden from iSearchMedia will be hosting the September SFADPUB discussing how advances in consumer behavior, technology, and search, creating a new platform for insight and measurement. He'll be discussing two of the biggest challenges brands are facing today: - Understanding consumer buying behavior?
- How can a brand create a more personalized and relevant experience?
- How 4 advances in analytics and measurement are helping brands better understand consumer buying behavior and create a more personalized experience for the consumer.
Bio: Scott Rayden, Founder, President & CMO - iSearch Media
As the Founder, President & CMO, Scott focuses on business development, revenue growth and strategic vision and direction of iSearch Media, Inc. Scott is an industry veteran and entrepreneur at heart. Bringing over 12 years of digital marketing strategy, execution, and management experience to the business.
Prior to founding iSearch Media, Scott worked at Quinstreet and LeadClick Media (acquired by First Advantage for $150MM), two of the largest digital marketing agencies in the country, where he built, deployed and managed the search campaigns for leading brands across North America. Scott also co-founded iPlayMusic, an angel funded music education Software Company that was sold in Apple retail stores nationwide.
140 Geary Street, Suite 1000
San Francisco, CA 94108
Food & Beverages – Provided courtesy of iSearch Media
SFAdPub is a monthly meetup for ad publishers & web startups looking to learn from each other and share advice. Each month we'll focus on a different topic, such as ad placement optimizations, mobile advertising, affilate networks, alternate ad networks, google analytics, etc.
Come to network, ask questions, listen to guest speakers, learn about SEO, driving traffic to your site and other great info or just come for the free beer and pizza.