February 3, 2013
Using technology and media to connect people to the place they live. Really excited about bringing the ideas and methods of civic hacking into the enviro space.
It has to be a mix -- Twitter for the newshounds, Facebook for the masses, Pinterest or Tumblr for the photo lovers, etc. I try not to look for a single tool to be most effective for the overall mission.
I'm the editorial director at BayNature.org / Bay Nature magazine. We cover nature and conservation in the Bay Area. Also a founding member of nerdsfornature.org.