SEO Social 2.0 (November)

Search Engine Optimatization (SEO) meets Social Media Optimization (SMO)... a mashup of meetups & conversations. Plus generally a discussion around having a website or blog.

This is a recurring special event, as we bring different meetup groups together to discuss SEO as it relates to social & web 2.0 aspects... or is it that we'll discuss how social & web 2.0 can benefit from knowing SEO?

Also joining us is the Washington DC SEO meetup group, for sharing ideas & experiences (their event listing is here).

Last time we saw live examples on a big-screen tv of techniques & tactics that people used, plus answered people's questions.

We're in the back "Hoban's" room - a nice setting to meet and discuss. There is a full (and delicious) menu available.

Starter ideas and questions for the night's conversation:

• Are you more familiar with SEO, SMO, or neither? Or both?
  
• Is it better to focus on SEO to get traffic, or focus on SMO? What is the difference?
  
• Is traffic all that you want, or do you want a benefit that traffic will bring to you/your site? Examples of benefits include branding, signups/registrations/orders, advertiser ROI (including text ads), and
  
• How do links from comments (in blogs, on YouTube, etc.) help in SEO?
  
• Does having a blog risk a "duplicate page" penalty from search engines? Blogs can display the same page with different url's, such as site.com/?p=1 , www.site.com/?p=1 , site.com/post_name , and www.site.com/post_name . Is this seen as content spam, or is it ignored by search engines?