Lean Startup experts Brant Cooper & Patrick Vlaskovits are coming back to Grand Rapids!
Join us on Friday, April 12th from 11:30 to 1:30 to hear insights from their latest book- The Lean Entrepreneur: how to Create Products, Innovate with New Ventures, and Disrupt Markets!
You will have the opportunity to go in-depth with the authors at this special workshop where you will learn:
- How to develop rock solid market segments and why they're key to success.
- How to document assumptions around business activities, expected customer behavior, and actionable metrics.
- How to develop a road map of customer interaction and experimentation to validate your business model.
- The Innovation Spectrum
- Much, much more!
Cost: $40/$25 Students
Admission includes Book and Boxed Lunch
Brought to you by
The Grand Rapids Smart Zone
Kendall College of Art & Design