Guest Speaker: Rand Brenner
President & CEO, Licensing Consulting Group
Rand Brenner is President & CEO of Licensing Consulting Group, an intellectual property marketing firm that specializes in identifying, developing and licensing intellectual properties (copyrights, patents and trademarks). Rand works with IP owners seeking to leverage their intellectual assets by licensing (out) the commercialization rights, and with new and established companies seeking to leverage revenue opportunities through the acquisition of IP rights.
Rand Brenner has over 25 years experience in entertainment, licensing and consumer products. He had an extensive career in the entertainment industry, working with hundreds of consumer products and services companies in the licensing of numerous high profile entertainment properties. Key among the properties he licensed was the Mighty Morphin Power Rangers TV show (a worldwide licensing phenomenon) and two Power Rangers Movies (produced in conjunction with 20th Century Fox Film Corporation) that grossed over $3 billion in worldwide retail merchandise sales, and the motion pictures Batman and Batman II (Warner Bros.) which grossed over $1 billion in retail merchandise sales.
Rand has held executive positions at Saban Entertainment, Warner Bros Consumer Products and Geneon (Pioneer) Entertainment. During his tenure, he developed licensing and marketing programs with Fortune 1000 companies including Hewlett Packard, Kellogg's, Bandai America, Hasbro, Quaker Oats, Pepsi, and others.
Rand Brenner also sits on the advisory board of several small companies. He serves as a business development advisor to WallStreet Research, an investment research firm specializing in covering emerging growth and middle market public companies on the OTCBB, NASDAQ and AMEX exchanges.
Mr. Brenner is a public speaker and has taught classes at the university level. He is a guest lecturer on licensing and marketing at the CEO Space entrepreneurial program, a week long intensive business training for small to midsize business owners, entrepreneurs and individuals. In 2003, Rand was a guest at the Hong Kong FilmArt Expo, where he was invited to speak at the Cross Media and Cross Business Symposium on the synergies of the US Entertainment Licensing model and how the business model could be applied to the Hong Kong entertainment industry. He was also an adjunct faculty member at the University of Redlands, where he taught undergraduate classes in marketing.
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