Back in the day...the social media space was inhabited exclusively by a small group of tech-savvy people. Today it seems as if everyone is riding the social media wave. From big corporations to individuals - everyone is participating in the social media space. With so many folks involved, how do you navigate your organization through the waters, stay afloat, and avoid the pitfalls inherent in a rapidly growing space? This presentation will offer tips and suggestions on how to be an innovator and leader in non-traditional businesses by developing relationships within social media spaces that focus on strategic goals and public engagement, while keeping your organization thriving, productive and transparent.

About Cara Keithley:

Cara Kiethley is an Adjunct Professor at Franklin University in Organizational Communication and Public Relations and a Gov 2.0 and Higher Ed 2.0 Strategist.

About Dr. Mike Posey:

Dr. Mike Posey is a noted speaker, professor, author and Division Chair of Arts and
Sciences at Franklin University.