January 27, 2009 8:00 AM - 7 attended
TC Breakfast: The Future Business of TV and the Web
FREE TO ALL CBUS TECHLIFE MEMBERS - MEET CUTTING-EDGE WEB AND TV ENTREPRENEURS - JAKE SAXBE AND DAVE MAETZOLD!
The greatest conversion in broadcast TV history takes place on February 17, 2009. The benefits of DTV are remarkable with its ability to transmit incredibly sharp pictures and multiple channels. But DVT means more than just sharper pictures, it also has practical learning and business applications with its ability to transmit large data files to computers through its digital programming.
More than 146 million U.S. Internet users watched an average of 87 videos per viewer in November 2008, bringing the total number of videos watched Online to 12.7 billion during the month. Consumers are changing the way they consume television and content. Increasing on-demand programming, video Web sites, iTV, video blogs, self-created content are accelerating in an increasingly cluttered marketplace.
Where is the future of TV and the Web going, and what new technologies and business opportunities will arise as television and the Web move closer toward convergence? How will traditional advertising be impacted as marketers try to reach consumers in an ever-increasing, segmented media world?
Join WOSU Public Media General Manager Tom Rieland; IT Entrepreneur, creator of Toobla.com, and TV/Web Futurist Jake Saxbe; and Former NBC4 Sports Director, WNCI radio announcer, and editor and founder of the online college news network Palestra.net Dave Maetzold, as they explore the technologies, business opportunities and challenges surrounding the future of TV and the Web.
Explore these topics and more at the WOSU Digital Media Center at COSI. A guided tour of the WOSU digital studios and data transfer demonstrations will be given from 9:30am to 10am.
FREE TO ALL CBUS TECHLIFE MEMBERS - MEET CUTTING-EDGE WEB AND TV ENTREPRENEURS - JAKE SAXBE AND DAVE MAETZOLD!
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Thanks for everyone who attended the event in the snowy cold day. It was an outstanding discussion and really insightful on the way consumers will be consuming information in the future.
I think we need to set up a TV 2.0 Panel discussion for the future. Thanks again - great panelists and thoughts.