It starts with a question. Can one person make a difference? With so many huge challenges in the world, trying to have an effect on any of them feels impossible. Improve the health care system? Fix the economy? Save the environment? It can seem overwhelming. Start with something small that matters to you. The most powerful building blocks in the world that can create real progress and solve our most difficult challenges are small actions that you can take every day. Like freeing your home of dangerous chemicals. Making a happier meal for your kids, or even getting some exercise. Aligning what you do with your heart to build a life instead of a living. We believe that small actions today lead to big effects tomorrow. That's what we call The Effect. What little actions can you take? Have a healthy breakfast, you're part of the Effect. Use an eco-friendly cleaner, you're part of the Effect. Send an inspiring video, and you're part of the Effect. These small things multiply to create the foundation for financial freedom for you, healthier, longer lives to spend with the people you care about, and a cleaner, brighter future for all. Little by little, your actions can change the world. Be part of the Effect!