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The H.U.R.D. Casting Network - Helping yoU Reach Dreams Message Board › Hollywood South Expands Filming in Jefferson Parish

Hollywood South Expands Filming in Jefferson Parish

Susie L.
lasunshine
Baton Rouge, LA
Hollywood South Expands Filming in Jefferson Parish

Action! In Jefferson Parish, there's construction work going on in the rear of a largely vacant lot just past Maine Street on Jefferson Highway, but it isn't a makeover of the long-dormant Jefferson Plaza Shopping Center. As The Times-Picayune reports, workers are creating a Los Angeles street scene for a Seth Rogen movie being filmed in Jefferson Parish and New Orleans this summer. The movie is The End of the World, a look at how the apocalypse affects some of Hollywood's most famous stars, according to published reports. And other major film projects are scheduled to follow this summer in Jefferson Parish, whose role in "Hollywood South" is continually increasing.

SOURCE: Greater Baton Rouge Business Report May 3, 2012

Hollywood South Expands Filming in Jefferson Parish

There's construction work going on in the rear of the largely vacant lot just past Maine Street on Jefferson Highway, but it isn't a makeover of the long-dormant Jefferson Plaza Shopping Center. Part of Hollywood South, workers are creating a Los Angeles street scene for a Seth Rogen movie being filmed in Jefferson Parish and New Orleans this summer. The movie is "The End of the World," a look at how the apocalypse affects some of Hollywood's most famous stars, according to published reports. And other major film projects are scheduled to follow this summer in the parish.

Brett Duke, The Times-PicayuneConstruction of a Hollywood South movie set near the corner of Jefferson Highway and Maine Street in Old Jefferson, Louisiana, Tuesday.
Rogen and Goldberg team up again in "The End of the World." Filming began April 25 and will be shot completely in the New Orleans area. Filming for the movie continues through early July, said Spellman, with some locations planned in New Orleans. The rest of the movie will be filmed in Elmwood, he said. Sony Pictures is the movie's distributor.

Rogen will be a part of the scene in the set being built in Old Jefferson, discovered by the movie's location department, with filming scheduled for the middle of May.

Currently, Spellman said he's overseeing work on six different sets for the movie. "Basically, I kind of give the script a visual element," Spellman said. "When I read they're in a house I have to decide what kind of a house it is, how big and what kind."

That involves considerable spending to build the sets from scratch, which ultimately benefits the parish, said Van Vrancken. The budget for "End of the World" is $25 million.

"That's (a) trend that I've seen -- not only have the numbers of productions in the parish increased, but the budgets of those productions have also. So instead of $3 million, it is a $25 million production."

Bob Ross can be reached at rross@timespicayune.com­ or 504.883.7053.

SOURCE: Times Picayune May 3, 2012
http://www.nola.com/business/index.ssf/2012/05/jefferson_parish_plays_role_in.html­
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