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Building, Managing, and Growing an Online Community

  • Mar 27, 2013 · 6:00 PM
  • This location is shown only to members

So you’ve set up your Facebook Page and gathered a few Likes — then why aren’t people flocking to your site or even commenting much? Like a garden, it’s not enough to plant — you’ve got to water and weed regularly. On March 27th, we’ll learn from online community managers who are amongst the top of their field.

Our anchor panelist will be Crystal Hendrickson who was so good at building the Vancouver online Yelp community, the company tapped her to run marketing for its entire national operation.

Sales, account management, business development – the roles are defined. Social media manager, community manager, user support. The differences might not be so clear… yet. But we'll get to that and along the way answer questions like "Does your organization need a community manager?" "What should your hiring manager look for (and avoid) when hiring a community manager," and "what's the first thing a "CM" should do when they start?"

We'll also be joined by Rob Woods who will explore:

How to learn who your audience is, what they want from you, and where you should be speaking to them. He'll walk you through real-life examples of how this process has been successful in the past and learn some tips and techniques for getting the most out of some of the places you can speak to your audience.

6:00 pm: Doors open (come hungry! — eat, drink, be merry!)

6:30 pm: Presentations begin

8:00 pm: Wrap-up, networking, etc.


Join or login to comment.

  • Rob W.

    Hi all! Thanks for coming out. I hope you found the presentation useful. If you want my deck it's at Don't hesitate to reach out if you need SEO or Content Strategy help. If you are a writer or designer reach out as well as I always have clients that need those services.

    April 2, 2013

  • Jasper W.

    that was great, thanx

    March 28, 2013

  • A former member
    A former member

    Great presentation with lots of good info. Thanks Rob, Crystal and of course Tod. UNICORNS! UNICORNS! RAH-RAH-RAH!

    March 27, 2013

  • Cecilia L.

    Sending my regrets tonight... work caught up and can't get away in time. So sad to miss it!

    March 27, 2013

  • A former member
    A former member

    Sadly, I'll be missing this one as I"ve got a going-away party (for myself) at the same time. That said, afterward, come by the Library Square pub and raise a glass with us. Thanks for being awesome, Vancouver. :)

    March 27, 2013

  • boscoanthony

    I tend to run my events usually around the same time as your events, will adjust accordingly going forward as I just heard about the group from my attendees

    Look forward to connecting with you all soon :)

    1 · March 27, 2013

  • A former member
    A former member

    In regards to Social Media- quite often I find myself knowing a little less each time I think I know little more...please help Crystal!' forward to this evening!

    March 27, 2013

  • Dan H.

    Excited to hear some great ideas for building a thriving community online!

    March 27, 2013

  • Erin Anne B.

    Had to dash out of town on short notice. So sorry I'll miss this. :(

    March 26, 2013

  • Talia B

    Looking forward to learning some new tips for my business!

    December 29, 2012

    • Yumi

      Yay! We're going to the same meetup!

      March 26, 2013

  • Chris L.

    This is going to be great! Thanks Tod.

    1 · March 22, 2013

  • A former member
    A former member

    my guest may or may not come. But I will be there for sure

    March 21, 2013

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