Announcing a new Meetup for Ultra Light Startups!
What: SEO for New Websites
When: Thursday, March 4,[masked]:30 PM
101 Park Ave 4th Floor
New York, NY 10017
Please join us for the March 4 Ultra Light Startups event on SEO for New Websites
Please note that we do charge admission for Ultra Light Startups events
- but for various reasons we do not use the Meetup.com payment system. The price is $20 (if you pay online), or $30 (if you pay at the door - cash only). Online registration closes at noon the day of the event. To secure the lowest price for admission you must register online. We hope to see you there!View full event details about SEO for New WebsitesPurchase Tickets
- Terms: SEO/SEM/PPC; keywords, pagerank; on-page vs. off-page; black hat vs. white hat; crawling, indexing & ranking
- Strategy: Defining objectives, ROI tracking/analytics, keyword and competitive research, research tools
- On-Site Tactics: Sitemaps, robots.txt files, page title/H1/H2/meta/URL, image alt tags, manual submission to search engines, internal linking
SEO for New Websites
- Why is SEO for new websites different than for established websites?
- Thinking more like a consumer, and less like a marketer
- Strategies when using off-the-shelf platforms (e.g. Wordpress, Drupal, etc)
- Strategies when building a site from scratch (e.g. php, Rails, .NET, etc)
- Top SEO must-do tips for new sites (see here, here, here, and here)
- Site launch - press releases, blog backlinks, social bookmarking
Advanced Topics in SEO
- Social Media and Real-time Search: How do social media and real-time content play into your SEO strategy?
- Content Types: Video, audio, images, products, locations, etc
- Innovations in Search Engines: Real-time/Twitter search, Bing, Google squared, Google social search, semantic search, mobile search, voice search
Panelists (alphabetic order):
- Seth Dotterer, Senior Director, Marketing at Conductor, Inc
- Christopher Hart, Director, Eastern Region Operations Bruce Clay Inc.
- Dennis Yu, Founder and CEO of BlitzLocal
Learn more here:http://www.meetup.com/ultralightstartups/calendar/12639449/