1. Design Psychology (6:35 - 7:00)
by Amy Bucher | @amybphd | LinkedIn
This talk will provide an overview of a motivational theory called Self Determination Theory that helps us understand what drives the user to take action. We'll specifically discuss how this theory can be applied to the design of a web product, using best practices from the video gaming and health and wellness industries.
About Amy. Amy earned her PhD in Psychology at the University of Michigan and currently works as Associate Director of Behavioral Science for Johnson & Johnson. She focuses professionally on crafting online and offline experiences that help users change their behaviors for happier and healthier lives.
2. UI Trends (7:05 - 7:30)
by Adam Conrad | @adam_conrad | LinkedIn
Rapid prototyping can increase the speed of your team's feature development, but did you know it could be slowing down your site? In this talk we'll be investigating some common UI trends and their performance impacts on page rendering, as well as easy alternatives to make your site look great while also drastically improving site performance.
About Adam. Adam is the lead UX developer at CoachUp, a marketplace for private sports coaching. Prior to CoachUp, Adam was the VP of Product at Starstreet and developer with Vistaprint and Microsoft.
3. Design Culture (7:35 - 8:00)
by Josh Rubenoff | @joshRubenoff | LinkedIn
Great products aren’t designed in a vacuum — they occur within an organization built to facilitate and support that creativity.
You can try to improve your organization’s processes to enable great design, but what about your culture? How can you begin to understand the ways in which competing impulses from yourself and your team influence your work? Josh will walk you through a framework for categorizing these impulses, and show you how to make them work together to enable great products.
About Josh. Josh works with teams to design mobile and Web products that tackle important problems. He spends a lot of time thinking about organizational culture, empathy, systems thinking, and creative synthesis.
6:00 - 6:30: Pizza
6:30 - 6:35: UX Opener by Akshat
6:35 - 7:00: Design Psychology
7:05 - 7:30: UI Trends
7:35 - 8:00: Design Culture
8:00+ Beantown Pub (Downstairs)
Why are you charging $1?
We're looking for an accurate count for food and people have suggested charging $1. They mentioned that it would get us a pretty accurate headcount and cover some costs at the same time. Let us know if you have another suggestion!