Web Content Mavens: Pixel Pressure: How Web Designers Resolve Conflicting Forces

Today’s web sites are a mix of different elements, each with its own set of demands. With so many forces in play on a given page, how do web designers strike a balance between the ads, content and user needs? It can be detrimental to over serve one element vs. the others, making it the ultimate balancing act!

Paul Compton, Creative Director at washingtonpost.com, discusses the individual elements that designers consider when building a page. He also explains how a site’s content and ads can live harmoniously while sharing the screen with navigation, branding and other common elements.

Paul Compton is the Creative Director for washingtonpost.com. Under his leadership and guidance, washingtonpost.com continues to improve its look and feel by incorporating innovative design techniques to enhance the site’s world-class journalism and multimedia.

7:00 PM Check in and networking
7:30 PM Presentation
8:30 PM Continued networking

This meeting is sponsored by NavigationArts, Microsoft, Percussion Software, and Celerity.