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Join us for the NYC launch party for Jaime Levy (https://twitter.com/JaimeRLevy)'s book UX Strategy: How to Devise Innovative Digital Products that People Want (http://shop.oreilly.com/product/0636920032090.do).
We'll have O'Reilly swag, book give-aways, and books available for sale (signed if you like.) Oh, and a talk by the author...
Creating prototypes for running small structured experiments
A prototype that you don’t learn from is a waste of time. In this talk Jaime will discuss ways to run experiments that quickly test team assumptions and help you deliver a product that people will really, really want.
6:30 to 7:00pm - Space opens, Meet & Greet.
7:00 - 8:30 - Presentation, Discussion.