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Wireframing at Design Agencies vs Agile Shops

  • Nov 30, 2011 · 6:30 PM
  • This location is shown only to members

In our next session, we're going to shift gears a bit, and focus more on bread-and-butter UX methods, where wireframes tend to lie at the epicenter.

Designers from Moment and Pivotal Labs will compare and contrast how they work, with a specific focus on wireframes.  While the former is a design agency and the latter an Agile development shop, both use Adobe Illustrator as a core part of their practice. They'll discuss why it's their tool of choice, their respective practices for wireframing and visual design, and benefits and challenges of using Illustrator. Following their presentation, we'll invite the audience to participate in a broader discussion about Agile, wireframing, and UX tools.

About the presenters

John Payne, Principal at Moment, a digital product design firm. He is responsible for the experience strategy and design practices. When he’s not working, he’s probably still thinking about ethnography, design synthesis or healthcare user experience. He’s a little obsessed.

Alexa Curtis, Senior Design Lead at Moment. With a background in physical product design, Alexa approaches interaction design with strong sensitivity to human factors, manufacturing, and user context. She’s worked with clients across a range of industries including education, financial services and entertainment.

Leah Shea, Senior Visual Designer at Moment. She believes that good design requires finding ways to make the functional beautiful, and always has the user’s best interest at heart. Leah has enjoyed working with clients involved with entertainment, healthcare, and financial services.  

Jonathan Berger, Engineering Manager at Pivotal Labs, a leading Agile software development shop. He helps design and develop web sites in a test-driven, pair-programming environment where he works to bring Agile principles to design and design principles to development.


6:30 to 7:00pm - Space opens, meet & greet.

7:00 to 8:30pm - Presentation, discussion.

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  • A former member
    A former member

    Very informative and relevant. I got a better understanding of the workflows of the digital agencies spotlighted and how they handle wireframing and prototyping techniques. Met some cool people.

    December 2, 2011

  • Jeremy F.

    It was great to see a detailed view of exactly how other IA's work. Even as a very experienced IA who doesn't use Illustrator I learned a lot of helpful techniques.

    December 2, 2011

  • Bob P.

    Great group of presenters. Nice variety of perspectives (agency vs. agile shop). Was nice to see a mix of thoughts/ideas and hands on "demo".

    December 1, 2011

  • Anders R.

    As an organizer, I thought this was one of the best meetup events we've had. Great presentations, filled with useful tips and insights, and good insightful follow-up Q&A with audience members.

    December 1, 2011

  • Jayson B.

    Actually talking about tools, oddly enough, isn't something that happens enough. It's usually relegated to blog post status and nothing more.

    Both Jon and the moment folks gave great talks, but I don't think it facilitated as much conversation about tools in general as it may have been hoped - both spoke much to the exact same points, and what got lost in the shuffle were any points about why they DON'T like illustrator. There wasn't as much juxtaposition.

    I think there needs to be a battle royale over tools.

    December 1, 2011

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