Your content is your connection to those people who will become your avid followers, valued referral sources, and well-paying loyal clients. They need you and are waiting to hear from you, about you. And without these folks, of course, you have no business.
So it’s time to bring your content marketing writing and strategy to the front burner where it belongs. In this STN presentation you will learn:
• Why your brand message is too important to wing it
• What IS content marketing anyway?
• How to add SPICE to your marketing strategy
• Let your Content Calendar be your guide
Bettyanne Green is a Content Marketing Strategist and Copywriter with 35 years of experience in marketing communications, writing and graphic design. Her clients have ranged from The New York Times, the League of Women Voters, business magazines, The Cleveland Orchestra, political campaigns and civic change efforts, to emerging authors writing in English as a second language.
Each week Alameda East Bay Successful Thinkers unites small businesses from all across the Bay Area by providing a unique atmosphere to meet potential customers, create a referral base and mastermind with others to find solutions to business challenges.
Our new STN Spotlight feature allows selected businesses five minutes to showcase their business and the audience is prompted to give referrals to the highlighted business. The goal is for each business spotlight to come away with 5 to 20 referrals.
11:30 - Networking
12:00 - STN Spotlight
12:20 - Featured Speaker
1:00 - Conclusion
There is no charge for the mixer. We only ask that you support the local economy by buying your lunch. We have arranged for a special $12 menu that includes taxes and tip. We encourage you to bring a guest to this exciting new networking opportunity in Alameda.