SEO, social media campaigns and Google Ads are great at getting people *to* your site, but if you don't follow design best practices your time on page and bounce rates will suffer. Learn the psychology of design - what subconscious messages are people receiving from your colors, fonts and photos? Are your call to actions compelling people to click? Is your above-the-fold area enticing people to stay? Learn how to apply design principles to your site, where to find high-quality free resources and how to DIY graphic design.