What we're about

AstroLabs Digital & Tech is a community driven initiative of free meetups for knowledge sharing in the digital and tech space. It's a place where startups and corporates can come to learn and contribute to the growth of themselves and others. All of our meetups are hosted and organized by AstroLabs, the region's premier co-working space for fast growing technology companies and Academy based in Dubai. http://www.astrolabs.com/academy

Upcoming events (5+)

Creating a Social Media Marketing Plan

AstroLabs

This is for marketers, entrepreneurs and business owners who are interested to learn how to set up a social media marketing plan or finding difficulties to get results from their current social activities, in addition, to learn how to create social advertising campaigns based on specific business objectives to increase ROI. About the Speakers: Hazem Karkoutly- founder of HazemK for digital media consultation and training. Worked with medium to multinational businesses for the past 11 years to amplify their digital and social presence. Hazem has shaped several retail companies’ digital and social marketing strategies in the GCC region such as Gap, Banana Republic, and Crate & Barrel. Experienced in: 1- Setting up Omni digital marketing strategies and digital advertising plans 2- Managing Social and Google advertising campaigns 3- Bi-lingual digital content creation Meetup Agenda: - What is a social media marketing plan? - How to build and execute the plan - Fundamentals of creating social advertising campaigns and customer targeting techniques - Q&A Practical Takeaways: - Expand knowledge about creating a customized social marketing plan. - Main reasons why people fail with social media marketing. - How social advertising campaigns can help to achieve your business goals. AstroLabs is the region’s premier coworking community and training academy. Our spaces in Dubai and Riyadh host more than a hundred tech companies and facilitate company licensing with 100% ownership for both local and international companies in the UAE and Saudi Arabia. Our training academy graduates number in the thousands across the region, covering topics ranging from digital marketing and software development to data science and business development. Learn More About: - Dubai Coworking and Company Licensing: https://astrolabs.com/dubai - Riyadh Coworking and Company Licensing: https://astrolabs.com/riyadh-coworking-space - AstroLabs Academy Open Courses: https://astrolabs.com/academy - Corporate Capability Development: https://astrolabs.com/academy/accelerate

Digital Advertising - SEM

AstroLabs

The talk is for fresh new advertisers interested to know more about SEM and the easy techniques to build a strong campaign tailored based on different KPIs. About the Speaker: Farah Daabas - Digital Marketing Specialist at YNAP - Masters Degree in Marketing with 4 years of experience in Digital Advertising mostly focused on Google paid products, across different clients (e-commerce, automotive, travel and tourism and F&B). Meetup Agenda: What is SEM? How it is done? How does it help? Practical Takeaways: Basic understanding of SEM which will help understand the importance of SEM to increase sales and awareness. AstroLabs is the region’s premier coworking community and training academy. Our spaces in Dubai and Riyadh host more than a hundred tech companies and facilitate company licensing with 100% ownership for both local and international companies in the UAE and Saudi Arabia. Our training academy graduates number in the thousands across the region, covering topics ranging from digital marketing and software development to data science and business development. Learn More About: - Dubai Coworking and Company Licensing: https://astrolabs.com/dubai - Riyadh Coworking and Company Licensing: https://astrolabs.com/riyadh-coworking-space - AstroLabs Academy Open Courses: https://astrolabs.com/academy - Corporate Capability Development: https://astrolabs.com/academy/accelerate

7 Strategies on How To Network Your Way To Success 💯

Do you want to make tons of valuable connections and build a solid network?💯 Or maybe you even HATE😡 just the thought of networking because it seems intimidating, fake and hard to do? We have always been told that “YOUR NETWORK is YOUR NET WORTH”, BUT have never been told how to actually make it to that point. “Just get out there” - is not really working anymore, right? 😊 WHAT IS THE WORKSHOP ABOUT? We are going to give you a lot of ACTIONABLE TAKEAWAYS that you will be able to implement straight on the event. Here is what is going to be covered: 1) How to understand whom you need to find?✔️ 2) Where to find them?✔️ 3) How to approach them?✔️ 4) How to get what you want?✔️ 5) How to double-down the ROI of every connection?✔️ WHO IS THAT FOR? - You want to find co-founders with the same vision ☑️ - You want to find team members that share the same passion☑️ - You want to find mentors to progress in life☑️ - You want to have fun while connecting with others☑️ No matter what you do, networking is a key skill you need to learn in order to be successful. YOU CAN EXPECT THIS: Printed materials, Worksheets, a loooooooot of activities and FUN. (not a boring presentation talk, we HATE😈 that too)-> all of that for FREE! AND WE EXPECT YOUR PRESENCE! 😉 AstroLabs is the region’s premier coworking community and training academy. Our spaces in Dubai and Riyadh host more than a hundred tech companies and facilitate company licensing with 100% ownership for both local and international companies in the UAE and Saudi Arabia. Our training academy graduates number in the thousands across the region, covering topics ranging from digital marketing and software development to data science and business development. Learn More About: - Dubai Coworking and Company Licensing: https://astrolabs.com/dubai - Riyadh Coworking and Company Licensing: https://astrolabs.com/riyadh-coworking-space - AstroLabs Academy Open Courses: https://astrolabs.com/academy - Corporate Capability Development: https://astrolabs.com/academy/accelerate

Build an AI Recommendation Engine

AstroLabs

Wanna learn how to build an end-to-end data science project but don't know where to start? Join us for to learn about Data Science methodology and get hands-on experience with different tools available on IBM Watson Studio for data preparation, creating models, creating dashboards and embedding AI into applications, all on one platform with minimal code. Build your own AI product recommendation engine for a supermarket! About the Speakers: Abeer Haroon Abeer Haroon - a software developer, part of the IBM Developer Experience team. She has expertise in Data Science and AI. She engages with the developer communities in Dubai including student developers, startup developers and enterprise developers. She on-boards them onto new and emerging technologies. Follow Abeer on LinkedIn: https://www.linkedin.com/in/abeer-haroon-757b71166/ Prerna Bhojwani Prerna Bhojwani is a software developer and works as a Developer Advocate at IBM. She engages with developers across enterprise, startup and open source and on-boards them onto the IBM Cloud platform. She has worked on several projects specializing in AI, Blockchain, Cloud and Data Science and codes primarily in Python. Follow Prerna on LinkedIn: https://www.linkedin.com/in/prernabhojwani/ Agenda: 6:00-6:10 Meet & Greet / Evening snacks 6:10-6:40 Data Science Methodology & Essential Data Science Tools. 6:40-7:00 Scaling up your AI Operations with AutoAI & Watson OpenScale. 7:00-7:45 Code Lab - Build an end-to-end data science project for an AI recommendation engine 7:45-8:00 Q&A/Wrap up Session Level: Intermediate Pre-requisites: 1. The audience should have basic understanding of machine learning algorithms and how each is built – they may not have to be able to code. 2. Have an IBM Cloud account (can sign up here): https://ibm.biz/aiengine 3. Bring a laptop AstroLabs is the region’s premier coworking community and training academy. Our spaces in Dubai and Riyadh host more than a hundred tech companies and facilitate company licensing with 100% ownership for both local and international companies in the UAE and Saudi Arabia. Our training academy graduates number in the thousands across the region, covering topics ranging from digital marketing and software development to data science and business development. Learn More About: - Dubai Coworking and Company Licensing: https://astrolabs.com/dubai - Riyadh Coworking and Company Licensing: https://astrolabs.com/riyadh-coworking-space - AstroLabs Academy Open Courses: https://astrolabs.com/academy - Corporate Capability Development: https://astrolabs.com/academy/accelerate

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