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Hack your Product Development/How I go from idea to product in as few as 90 days

Got an idea for a product? Peter Keller, CEO of FringeSport, walks you through the hacks to cut your dev time and costs to the bone. He'll show you how he has designed new products from the ground up in as few as 90 days!

Peter has been designing and sourcing product from China, the US, Europe, and Southeast Asia for almost ten years. He first cut his teeth in product design and sourcing while working in the appliance business. He then branched out into his own start-up FringeSport a company that designs and retails strength and conditioning equipment focused on the CrossFit market.

Peter has a very active blog about product development and sourcing and he also recently launched The Mistake Podcast.


6:00pm to 6:20pm: Meet & Greet Networking

6:20pm to 6:30pm: Introduction

6:30pm to 7:30pm: Presentation

7:30pm to 8:00pm: Q&A

8:00pm onward: Networking

Organizer: Dr Ata Etemadi

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  • Zach S

    Have heard Peter Keller 2 times previously at RISE. He's always 'on', and is getting better. Very useful.

    May 6, 2014

  • Sarah L.

    Excellent presentation. Peter's willingness to share detailed information was helpful and inspiring. Fellow attendees were also well-informed and insightful.

    May 6, 2014

  • Azat (aka ".

    It was informative and thought-provoking. I've appreciated Peter's honesty and willingness to share his experience and time with all of us.

    May 6, 2014

  • Eric

    One of the best AIEA presentations! Peter provided a lot of great tips and how to's.

    May 5, 2014

  • Garfield L.

    Very good. Peter put forward some truly valuable and highly interesting information and a clear and straight forward manner.

    May 5, 2014

  • Ari G

    Learned a lot.
    Difficult to hear at times.

    May 5, 2014

  • dennis

    Ata - let's talk about Broken Records Creative May 10th
    when we c each other at this meetup. ok ?

    April 28, 2014

    • Ata E.

      Sure, no probs.

      April 28, 2014

    • Ata E.

      Sure, no probs. See you Monday.

      April 28, 2014

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