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The first 45 minutes of this meeting will provide an overview of Google Ad Words, and then we'll spend an hour breaking into small groups and helping nonprofits with any current technology questions/issues!
Ad Grant Alliance co-founder Zac Heisey will be providing nonprofits with the information and tools they need to successfully apply for the Google Ad Grants program. The discussion will begin with an overview of the program, including benefits, eligibility requirements, and navigating the application process. We'll then move on to getting your Google AdWords account created and prepare you to efficiently manage your free advertising dollars on Google using AdWords.
Zac Heisey is a Web Strategy Consultant and co-founder of the Ad Grant Alliance, a paid media agency focused on helping nonprofit organizations secure and maximize free online advertising through the Google Ad Grants program. He's worked in digital marketing since 2007 and is passionate about startups, nonprofits, and open source technology.