Utilizing Analytics to drive Retention & Growth | Compliments of Amplitude

Behavioral Analytics
Behavioral Analytics
Public group

Natural Intelligence

Totseret ha-Arets St 6-8 · Tel Aviv-Yafo

How to find us

Natural Intelligence office: ToHa building - 6 Totseret ha-Arets St - 23rd floor. Tel Aviv. *3 minutes walk from HaShalom train station, right behind Azrieli Towers.

Location image of event venue


User retention is fundamental to your product’s growth. But it can also be difficult to figure out what factors influence retention and how to improve it. The good news is, we’ve got Amplitude to fly in their retention experts to share with us their framework to help improve user retention and achieve sustainable growth, using Analytics.

Join the Amplitude experts, Alexis Hartmann and Thibault Jaigu, alongside your Product & Growth peers, for an inspiring story on how to drive true growth by prioritizing retention and maximizing customer lifetime value.

They will share inspiring best practices from Adidas, Burger King, Le Monde and Twitter. and also how high-growth innovators such as Calm, Cabify, Letgo and Rappi mastered user retention in order to reach sustainable growth for their product.

Master The Why, What And How Of User Retention

You will learn actionable strategies you can apply immediately to keep users coming back.

Join this evening session on Feb 19, at the Natural Intelligence office, and master the why, what and how of user retention:

- When you should focus on retention
- The steps to define your 2 key retention metrics
- The actionable Retention Lifecycle Framework

* Lectures will be held in English


As seating is limited, we require all participants register through this link - https://www.eventbrite.com/e/utilizing-analytics-to-drive-retention-growth-sponsored-by-amplitude-tickets-91504882567


Agenda Wednesday 19 Feb:

18:30 - Doors open, light snacks + drinks
18:45 - Welcome & Analytics Strategy - Why do most companies get it so wrong - by your host Yoav Yechiam | the Product Alliance
19:00 - Utilizing Analytics to drive Retention and Growth - by Alexis Hartmann & Thibault Jaigu | Amplitude
20:00 - Exquisite food & product demos: grab a bite and a drink & view a demo of Amplitude in action


Host and Venue:

This event is part of the Analytics series, where we bring in the best of the best Analytics companies from around the globe, to showcase not only their products, but more importantly the value that they can provide to Product and Growth Managers.

We are honored and thankful to have this event hosted by Natural Intelligence at their beautiful office in Tel Aviv.



Natural Intelligence office: ToHa building - 6 Totseret ha-Arets St - 23rd floor. Tel Aviv.
*3 minutes walk from HaShalom train station, right behind Azrieli Towers.


About our hosts and speakers:

Amplitude - Over 30,000 companies from 180+ countries around the world use Amplitude. We now track over 7 trillion user actions every year to help digital product and growth teams instantly understand user behavior, build engaging experiences, and grow their business.

Yoav Yechiam of Y-Perspective and the Product Alliance - Over 15 years of experience in Product Management and Strategy. Specializing in optimization processes (monetization, retention, engagement). Analytics and Product Strategy consultant.

Natural Intelligence - is a world leader in the fast-growing comparison sites arena, operating comparison websites that drive high value customer acquisition for leading brands.