Past Meetup

Cambridge Mobile App Group Meetup - ViewRanger

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This month Craig Wareham from Augmentra will be presenting our main talk.

Thanks also to muirhoward ( who will be helping with the bar tab - they're also recruiting ( for developers and designers in Cambridge and London.

As usual we'll be gathering from 7pm in the downstairs bar, with talks starting from 7:30pm on the top floor. Here are more details about Craig's talk.

ViewRanger is the app for adventure – how outdoor enthusiasts worldwide discover, create, navigate and share their outdoor adventures on smartphones, on tablets, and online. Used by active outdoor consumers, ViewRanger is also trusted by search & rescue teams and other outdoor professionals. ViewRanger combines an advanced location-based app with an interest-based social network and an open digital content marketplace.

In spring 2012, ViewRanger moved from a predominantly paid-app model to a predominantly freemium model.

ViewRanger has achieved Number 1 Best-Selling app status (across all categories) on Apple iPhone and #1 app within its category on iTunes appstore in more than twenty countries. The app has also achieved multiple#1 rankings on Google Play and Nokia OVI app stores. In 2012 ViewRanger was the Appy Award winner for Best Mapping/Location App.

ViewRanger pioneered the concept of outdoor gps navigation on smartphones - going back to the delivery of the company’s first “app” in Spring 2006 - and is about to unleash the next incarnation of its app following fourteen months of user-focused design and engineering work. (

Craig Wareham is co-founder and CEO of Augmentra Ltd, the company behind ViewRanger. Before founding Augmentra in 2006, Craig led marketing and development teams in start-up high-growth technology companies within the visual computing market – film effects, animation, and industrial design. He's appeared on BBC Tomorrow’s World and on Radio 2's business innovation slot – though is thankful that the clips aren't available on YouTube.