Great books are just the beginning!
Merely releasing great novels isn’t enough to generate awareness and/or sales in today’s fast-changing, highly competitive, and crowded market. Multi-self-published authors Ruth Kaufman and Bianca Sloane will discuss practical approaches to increasing discoverability for authors who have self-published more than one book (or plan to), including:
• going wide on distribution platforms vs. being Amazon exclusive
• how and when to build your platform
• myriad options such as the power of boxed sets, Facebook parties, generating non-book content, pricing, and advertising
Ruth Kaufman (http://www.ruthkaufman.com) is the Amazon bestselling Chicago author of the Wars of the Roses Brides trilogy and MY ONCE & FUTURE LOVE, Unsung Knights of the Round Table #1. Accolades include 2016 Booksellers’ Best Award double finalist and Romance Writers of America® Golden Heart® winner. She’s also an on-camera and voiceover talent and freelance editor and speaker who enjoys peanut butter and chocolate milkshakes and singing in a symphony chorus.
Bianca Sloane (http://www.biancasloane.com) is the author of the suspense novels, Killing Me Softly (previously published as Live and Let Die) chosen as Thriller of the Month (May 2013) by e-thriller.com and a 2013 Top Read by OOSA Online Book Club, Sweet Little Lies, Every Breath You Take, and Missing You. When she's not writing, she's watching Bravo TV, Investigation Discovery, reading, or cooking. Sloane resides in Chicago.