Breakfast Club (downtown)


Topic: Product Launch Adoption. After months or maybe years of developing a new product, it is time launch it. What do you do to ensure product adoption to meet target metrics? What has worked or not worked? Please join us in a discussion including what you have done pre, mid and post launch to get customers engaged, trained and using the product. And how do you know you were successful? We will also share how we measured adoption.

The Breakfast Club, meets the first Friday of every month, is an informal gathering of people interested in talking/learning about product development and networking with other product development professionals. You do not need to be a registered member of the PDMA to join us and there is no cost. Just RSVP and show up to join the conversation. Stop by anytime.


8:00-8:20am: Networking

8:20-8:30am: Introductions and announcements

8:30-9:30am: Discussion of the monthly topic

9:30-10:00am: Feel free to stick around and network

Complimentary coffee and tea available. Bring a couple dollars for bagels. CTA buses and trains, and Metra trains are within walking distance. Need parking suggestions, PM the organizers for more info.