addressalign-toparrow-leftarrow-rightbackbellblockcalendarcameraccwcheckchevron-downchevron-leftchevron-rightchevron-small-downchevron-small-leftchevron-small-rightchevron-small-upchevron-upcircle-with-checkcircle-with-crosscircle-with-pluscontroller-playcrossdots-three-verticaleditemptyheartexporteye-with-lineeyefacebookfolderfullheartglobegmailgooglegroupshelp-with-circleimageimagesinstagramFill 1light-bulblinklocation-pinm-swarmSearchmailmessagesminusmoremuplabelShape 3 + Rectangle 1ShapeoutlookpersonJoin Group on CardStartprice-ribbonprintShapeShapeShapeShapeImported LayersImported LayersImported Layersshieldstartickettrashtriangle-downtriangle-uptwitteruserwarningyahoo

Is Content Strategy just the next big buzzword for nothing in particular? Can Content Strategy solve issues that have bugged us for decades? Does every company need a CCO, Chief Content Officer, as Kristina Halvorson put it? Or is CS just a pile of BS?

Personally, I hate rhetorical questions, so here are my answers: No, yes, yes, and no. If you agree – or if you don’t – come and join us. There seems so much work to be done that we need each and every person, idea, suggestion, and conversation.

Ist Content Strategy einfach nur das nächste Buzzword, das ziemlich genau gar nichts bedeutet? Oder ist CS das beste seit geschnitten Brot und löst Probleme, die uns seit Jahrhunderten quälen? Braucht jedes Unternehmen einen CCO? Oder ist CS nur ein Haufen BS?

Ich mag keine rhetorischen Fragen, also hier meine Antworten: Nein, ja, ja und nein. Wenn Du derselben Meinung bist – oder auch nicht – dann nimm an unserem Meetup teil. Es gibt so viel zu tun, dass wir jede einzelne Person, Idee, Vorschlag und Konversation brauchen.

Join us and be the first to know when new Meetups are scheduled
Log in with Facebook to find out
By creating a Meetup account, you agree to the Terms of Service

Recent Meetups

What's new

Founded Jul 9, 2011

Our Sponsors

People in this
Meetup are also in:

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy