Defining content workflows

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A content workflow establishes the process for requesting, creating, reviewing and publishing specific types of content. It is the key to sustaining your content strategy. Without it, we soon descend into content chaos – reactive publishing, late delivery, endless review cycles and broken user experiences.

How do we steer content through the multiple people and systems involved? And how do we ensure that what we publish is timely, useful, clear, consistent, and on brand? Join Christine and Maish from PebbleRoad to find out! They will share a framework and tools for defining a content workflow to keep your content strategy on track.

Venue
British Council, Room 306–307
30 Napier Road

Parking
The nearest carpark is at Tanglin Mall. Please note that parking is not available at the British Council.