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The new imperative: Launching (and sustaining) a brand through content

Join us for the September New York Content Marketing Meetup to network and hear about the newest ways brands are using social media tools to launch brands and products through content.

We welcome our first speakers in this series from Mash+Studio and Sword & Plough

Darryl Ohrt from Mash+Studio will share shiny gold creative nuggets from content that’s being shared on emerging digital platforms (Instagram, Vine, SnapChat, etc.) and give his thoughts about the latest in online marketing trends.

Haik Kavookjian from Sword & Plough will also join and share lessons from the company’s highly successful Kickstarter launch of products that are made from repurposed military materials (S&P raised over $300k during the campaign). He’ll provide insight on how Sword & Plough aims to build the quadruple bottom line company through its mantra of “repurposed for a purpose.”

Join us at 7 p.m. WeWork’s SoHo West location (175 Varick St. — enter on Charlton). Pizza and beer for your belly.

Agenda:

  7-7:20 — Networking

  7:20-8 — Presentations and Q&A 

Who should attend?

Anyone who is interested in content and social media marketing.

A wee bit more about this Meetup

This NY Content Marketing Meetup is co-sponsored by Mash+Studio, a content studio for the social world and bContext; an app for creating and sharing engaging content from your iPad.

Join or login to comment.

  • A former member
    A former member

    Unfortunately I joined too late for this meetup.
    I look forward to attending an upcoming event.

    September 25, 2013

  • A former member
    A former member

    The Meetup will be held in the 4th floor of WeWor's Soho West Location. Here's an explanation on how to get here. http://bcontext.com/view/directions-to-wework-labs#.UkNHViRFvcB

    September 25, 2013

  • Tessa H.

    Hi, I'm @tessa.

    September 23, 2013

30 went

Our Sponsors

  • www.distroscale.com

    DistroScale - content media placements on multiple publisher platforms.

  • bContext

    The ability to record and share high quality content from our events

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