Hello Denver Founders!
In 2018 we tested a new event type that we called the Denver Founders Educational Series. While people loved the format the feedback that we received was piling the Educational Series along with our Founders chat was a bit too much content for one night.
So in 2019, we're going to try something a bit different. We're going to separate the Founders Educational Series and our main event. We'll be holding quarterly educational series with some smart folks.
We're kicking off the series with a name that should be familiar to you all!
*pls note this is not going to be hosted @ The Garage but @ Workability @ 16th & Sherman.
Chris Franks has hosted one of the most popular talks at Denver Startup Week the past several years called the Art and Science of Finding Customers for your Business. Yes, we all know Chris as our loud mouth host, but he's also one of the most respected minds on Growth Marketing in the country. As the Founder and CEO of CleverFunnel, he works with high growth startups to help them figure out their customer acquisition models.
He's agreed to reboot his talk to help the Denver Founders community learn the ins and outs of building a sales and marketing machine. You can read more about his talk below.
As always, the event is free!
We hope to see you there!
The rules of customer acquisition have changed. In fact, the game has changed more in the last five years than it has in the previous 500. Long gone are the days of standing out on the street, hawking one’s wares to anyone willing enough to listen. Today, businesses are standing in the busiest cocktail party on earth, surrounded by roughly a billion people. How do they get the right message to the right people at the right time in such a crowded space?
The Art and Science of Finding Customers is an in-depth exploration of how any business, from fledgling startup to full-funded enterprise, can navigate the new world of digital customer acquisition. Chris Franks, co-founder, and CEO of CleverFunnel Digital discusses this process and the tenets of what has become known amongst startup circles as “growth marketing.” Through meticulously pouring over data, and the flexibility to change one’s approach based on the numbers, business leaders can start to decode the puzzle of finding who their prospects are, where they spend their time online, what they want, and most importantly, how to speak to them.