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Many people believe they have a great app idea. Some of them even believe that the only thing standing in their way of being rich beyond their wildest dreams is having that perfect app idea. But it's not the idea that will bring you success, it's how you implement it. And building an app company or a business is much more than just knowing how to program. Even when you do finally launch your app, "overnight success" rarely happens overnight.

infoGuide Apps recently launched their 1st mobile app, the "Classic GTO Guide powered by infoGuide" to Google Play and the App Store. Over the course of their journey, they encountered many challenges along the way, most not related to programming at all. This presentation will focus on some of those business problems, such as:

• How to conduct market research

• The challenges in building a data-driven app

• Deciding who your customers are and how to meet their needs: B2C or B2B

• How to get help in the bootstrapping phase

• The decision to build a framework or white label app

The presenters, Vui Nguyen and Eric Richardson, are eager to share what they learned from launching infoGuide Apps, and hope their experience will be helpful to others. Before you invest too much time in your million-dollar app idea, come and see what lies ahead for you!

About infoGuide Apps

infoGuide Apps (www.infoguideapps.com (http://www.infoguideapps.com/)) was founded by the husband and wife team of Eric Richardson and Vui Nguyen. Eric is the CEO and subject matter expert on classic cars. In his spare time, Eric is a systems engineer at Lockheed Martin. A software developer with over 15 years of experience, Vui is the CTO and cross platform mobile app developer (Android, iOS). Vui enjoys fishing, gardening, and knitting in her spare time (although not all at once!). Together, their dream is to release a series of classic car mobile guides, allowing people of all backgrounds and interest levels to learn about and enjoy classic cars.

About the Droids

Each 3rd Wednesday of the month, we meet at IBM in the DTC. From 5:30-6pm we will socialize and enjoy food and drinks. At 6pm we will either have a presentation about a new/interesting Android topic, or we'll work on a group project. If you are a new or experienced Android developer, or just someone that is curious about Android development, we hope you will join us and become a regular participant!