Developer Marketing is the discipline of driving adoption of tools and platforms by developers. Join us to share your stories and learn from the experience of other professionals focused on reaching developers.
All are welcome. This group is especially relevant for the builders and marketers of products targeting software developers including:
* API Developers / SDK Developers / Platform Developers * Business Leaders of developer focused companies * Developer Relations / Developer Advocates / Developer Evangelists * Developer Community Managers * Developer Program Managers
Topics for the group will vary from highly technical (API design, tech demos) to developer focused takes on traditional marketing (user onboarding, funnel optimization) while saving space for other less expected ideas.
Major themes: * Support - Technical support, escalations, rotation, support communities * Content - Documentation, tutorials, blogs, social media, FAQs, screencasts, streaming * Outreach - Public speaking, tech demos, site visits, professional services, conferences, first party events, third party events * Operations - Process, automation, training * Programs - Scaling, branding, membership, ambassadors