• DAA DC Chapter Event | Collect User Data?

    Georgetown Neighborhood Library

    PLEASE NOTE: This is a free event but you must register through the DAA website https://www.digitalanalyticsassociation.org/ev_calendar_day.asp?date=5/15/2019&eventid=404 If you are collecting data from your users, you have certain responsibilities in how you use the information. Is it for advertising? Is it for improving user experience? Is it a little bit of both? Well, it matters. If you are an analytics professional who tracks user behaviors on websites or apps, it’s important to know your privacy responsibilities. Join Jon Brescia, Director of Adjudications and Technology for the Online-Interest Based Advertising Accountability Program, for an overview of what analysts, advertisers and product managers need to know learn about industry best practices for privacy in targeted advertising, also known as tailored or interest-based advertising. What You'll Learn: Understand the difference between data collection for analytics purposes versus advertising purposes Recognize when data collection for analytics may overlap with collection for targeted advertising Identifying your compliance obligations as a mobile app, website publisher, or technology vendor Speaker: Jon Brescia, Director, Adjudications & Technology Jon Brescia is a privacy and forensic technology specialist. Part attorney, part tech guy, he is equally comfortable drafting legal arguments or analyzing network traffic logs. Jon currently serves as the Director of Adjudications and Technology for the Online Interest-Based Advertising Accountability Program at the Council of Better Business Bureaus. In this position, Jon supervises the monitoring and investigation of companies’ interest-based advertising practices to ensure that they comply with the Digital Advertising Alliance’s cross-industry principles. Prior to joining the Accountability Program, Jon worked as a private attorney in Columbus, Ohio, on small business and criminal litigation matters. Before that, he performed legislative, regulatory, and statistical research for the Ohio School Employees Health Care Board, which was tasked with reforming state public school employees’ health care plans. Agenda: 6:00 - 6:30pm Networking 7:00 - 8:00pm Speaker

  • DAA DC Chapter Event | Power (to solve problems) to the People!

    Note: RSPV on MeetUp does not count as an event registration. You are invited to share your experiences and potentially your frustrations with other DAA members. Have you routinely found yourself caught with a problem or struggle with your work? Bring your problems – data or data-communications – and potential solutions for others to learn from and absorb together. We have three common problems or questions to get us started: - How do you go about surfacing not so great news? - How fresh does your data really need to be for reporting? - When looking at A/B testing, how do you ensure that stakeholders understand what is and isn’t within the scope of test design? Snacks and drinks will be provided. Register at: https://www.digitalanalyticsassociation.org/ev_calendar_day.asp?date=9/17/2018&eventid=271

  • DAA - 2016 DC Symposium

    1776 Crystal CIty

    Join us for the DC Symposium (http://www.digitalanalyticsassociation.org/symposium2016-dc) on November 16 at 1776 Crystal City in Arlington Virginia. This event is a great opportunity to learn about key trends in omnichannel digital analytics, network with other analytic professionals, and hear success stories from great speakers and a panel of experts. Registration Costs: Members of the DAA: $75 Non-Members: $125 Students: $25 To register please visit: http://www.digitalanalyticsassociation.org/calendar_day.asp?event=631&date=11/16/2016