EXCLUSIVE Marketing & Behavioural Psychology Masterclass with Mike Bodansky

This is a past event

32 people went

Price: £10.00 /per person
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*Michael Bodansky from FREUDS (!), the top UK PR agency, will lead a thought-provoking session with Outreach Digital that will blow your mind*

Do you want to see the connections between Brexit, Trump, digital marketing and evolutionary biology? If you work in digital marketing and are interested in how the principles of evolutionary biology and behavioural psychology can be applied to marketing, then this talk is for you!

Some of the topics:
-The importance of communicating a message to large numbers of people in the right way (think election campaigns)
-Why we need big budgets
-Why this is difficult in digital marketing and how to overcome this
-Why digital marketing is too reliant on metrics

Kindly note that this is a ticketed event at £10.

(Note: In case you cannot pay via PayPal, you can use Eventbrite: https://www.eventbrite.com/e/what-the-peacocks-tail-can-teach-us-about-digital-marketing-tickets-60746384070 )

Michael Bodansky works in PR at freuds, one of the top PR and communications firms in the UK. He has spoken on Norwegian TV with John Podesta, the man behind Hilary Clinton’s presidential campaign, and at South by South West three times, where he tried to explain Brexit and tabloid journalism. Spears magazine recently called him a ‘PR Rising Star’ in their 2019 guide.

6:45 - 7:00 pm Registration and networking (free unlimited beer and hot drinks)
7:00 - 7:40 pm Presentations and Q&A
7:40 - 8:40 pm Networking (may be continued at the local pub)

WeWork Holborn

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