Growth Marketing Concepts Behind Viral Content

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Jonathan will share insights from real case studies on content that has "gone viral." He'll share some lessons learned about contagious content on search engines and social media that are drawn from his personal experience of over 15 years of dabbling on the internet, and leave you with some easy-to-apply principles on how to think about growth hacking.


Jonathan Allen is the Publisher and Editor-in-Chief of EQ based out of St. Louis, Missouri. He's also the Co-Founder and President of Longneck & Thunderfoot, a brand publishing company incubated at the Columbia University Startup Lab in New York.

He is the former director of Search Engine Watch, the oldest b2b blog on search engine marketing, and winner of the Gold Azbee National Award for “Online Excellence, New or Relaunched Web Site” from the American Society of Business Press Editors. Before moving to the USA from London, UK, Jonathan was co-founder of Moblog, a Webby, MEGAS, RTS award winning & BAFTA nominee, social network for mobile photos.

6:45 - 7:00 pm Registration and networking (complimentary beer and hot drinks available)
7:00 - 7:40 pm Presentations and Q&A
7:40 - 8:40 pm Networking (may be continued at the local pub)


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