Email marketing is one of the most powerful, scalable, easy-to-use tactics in the modern day marketers' toolbox. Whether your objectives are increasing engagement, acquiring conversions or making cold hard cash, you are missing a trick if you aren't doing it.
Join us for this informative talk from dotMailer's Deane McCloy, who will take us through:
Some hot-off-the-press, independent stats on the efficacy of email marketing De-bunking some common objections to email marketing Some practical, how-to tips on designing your campaign Some practical how to tips on gathering and publishing content for your emails Some insight into the whys and hows of automation Followed by a Q&A and some networking with a few fab brews from Harviestoun. See you there!
From easy email marketing to powerful marketing automation, dotMailer provides uniquely scalable, easy-to-use and fast email and reporting features to improve productivity and drive ROI. Their trusted and powerful, cross-channel marketing automation technology serves over 50,000 people from start-ups, SMEs and global corporations; sending millions of emails a day.
To RSVP you need to provide an email address which will be forwarded on to Harviestoun Brewery. They will add your name and email to their mailing lists, which you are free to keep receiving, or unsubscribe at any time. They also promise not to use your data for any other purposes. Think of it as an email in exchange for a beer or three!
This is a joint event with The Edinburgh Social Media meetup (http://www.meetup.com/edinburgh-social-media-meetup/) and if there are no places available here, then there may be some available there. You would need to join that group to take a place there though.
Go to Attendee List