What we're about
Fashion ComPassion is a uniquely curated online marketplace of impeccably stylish ethical and sustainable fashion accessories. We bring together discerning fashion lovers with sustainable cruelty-free brands that are committed to social and environmental responsibility. We make it easy for you to build a collection of meaningful, fashion forward wardrobe essentials that will have you looking and feeling great. Our goal is to deliver fashion with purpose.
Ayesha Mustafa founded Fashion ComPassion in 2011 following a career as a marketing executive for PepsiCo UK. The decision to start her own business came at a time when she had to decide between the corporate ladders or to follow her true passion. She went for the passion and combined her two biggest interests: fashion and social enterprise. Ayesha travels the world to discover unique sustainable fashion brands and aims to show the positive, creative and upbeat side of the countries and cultures where the brands are made. Ayesha (https://www.ayeshamustafa.com/) is a thought leader in sustainable fashion, provides consultancy to ethical brands, and speaks at various organizations and forums on ethical and sustainable fashion.