Past Meetup

PRLab Meetup #5: Strategic PR that drives results

This Meetup is past

121 people went

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During the next edition of the meetup, we'll discuss the power of Strategic PR and the must-haves in your PR strategy that will bring the results you want. We'll also learn about the latest trends and tools in the industry


Ronald van der Aart - 11stedenzwemtocht: How to raise 5 million euro for cancer research?

First, you must be crazy enough to swim 200 km. non-stop in the northern lake district of Friesland. Second, you need a communication strategy and a professional team to execute. Third, your plan has to come together. PR-consultant Ronald van der Aart of PR agency Roger’s Communication was the PR strategist and spokesman for the Olympic swimming champion Maarten van der Weijden during his inspiring and highly successful 11stedenzwemtocht in August. He will talk first-hand about the success factors and challenges the PR team of the 11stedenzwemtocht faced before and during the event. BTW, your contribution is still very welcome:

Peter Keijzer - Lubbers de Jong: How to set up an impactful PR Strategy that brings results?

Owner of Lubbers de Jong; PR and content marketing for the technology sector. Peter is the winner of the Dutch PR Award with ‘beat the microbead’ campaign for Plastic Soup Foundation. Born socializer and educated marketeer, started up Dell Benelux business and turned around Dell business in German region. Supported many startups and corporates to grow their business with solid and effective marketing and PR strategies with excellent executions.

+ to come! Limited spots, rsvp asap! Event free of cost

We need some help to organize this edition! If you'd like to join the team and help us make a great edition, get in touch!
Speakers to be announced soon. Do you know anybody that would be a great speaker on this topic? Please send her/him our way!

Ps: All attendees will get a 20% discount for the next Onbrand Conference (The leading branding conference in Europe), organized by Bynder, and we'll also raffle a bunch of free tickets for the conference among all the attendees. Thanks Bynder for providing the space!